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Belgravia Group’s Jump! Swim Schools brands opens new franchises
Making the most of rising demands for swimming lessons, Jump! Swim Schools has advised that it is opening four new sites in November with new locations at Mernda West, Noble Park and Caroline Springs in Victoria as well as Richlands in Queensland.
With the franchise having been rescued by the Belgravia Group in 2019, becoming part of its Belgravia Kids (BK) business, it has now expanded to a post-lockdown network of more than 50 swim school locations across the country.
It also has three sites are in development at Armstrong Creek and Tarneit in Victoria, and Marsden Park in NSW.
The brand has reported a 10% rise in enrolments since lockdown easing in NSW and in Victoria, with November enrolments having risen 34% when compared to the same time last year.
Advising that enrolments are up 43% across the network since the group was acquired by Belgravia Leisure, Jump! Swim School Chief Executive, Mark Collins stated “the number of new franchise enquiries has also risen significantly. This is due to a range of different factor and motivations. Some people are looking to find better work-life balance after lockdowns, some are looking to diversify their businesses, others are looking to do something more meaningful and rewarding.”
Having at the beginning of the year announced a relaunch of the franchise recruitment process, Collins added that post-lockdown the franchise business is ready to continue with expansion, noting “we’re in growth mode - swim schools can barely keep up with demand and we’re eager to find more like-minded franchisees to partner with as we growth the network.”
22nd November 2021 - Belgravia Leisure takes on management of Murgon’s Jubilee Swimming Pool
20th November 2021 - The Y NSW seeks lifeguards and swimming instructors
14th November 2021 - Opinion: Are today’s aquatic recreation centres really serving the community?
14th November 2021 - IAKS releases project case studies from aquatic centres around the world
12th November 2021 - New Royal Life Saving research shows social impact of the aquatic industry
11th November 2021 - Swimplex Aquatics stays busy despite the challenges of the last 20 months
1st November 2021 - ASSA launches Countdown to Summer Series swim safety campaign
5th October 2021 - Former MSAC head Simon Weatherill appointed interim AUSTSWIM Chief Executive
22nd September 2021 - Royal Life Saving announces new partnership program for swim schools
9th September 2021 - BK’s Gymnastics to open first Queensland centre
8th September 2021 - Water Polo Australia partners with Belgravia Group to promote long-term growth
31st July 2021 - BK’s Gymnastics enters joint venture for Queensland expansion
17th February 2021 - JUMP! Swim Schools report strong start to 2021
24th December 2020 - Belgravia Kids to open sixth gymnastic facility in Melbourne in January 2021
10th February 2020 - JUMP! Swim Schools experiencing solid growth
18th July 2019 - Belgravia Group steps in to avert Jumps swim schools liquidation
9th July 2019 - Second Jump Swim entity faces liquidation
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