We are Aussie Strength. The ultimate supplier for Commercial Gym Equipment that's built to deliver in the toughest environments. From USA-Built hardcore weight training equipment from Arsenal…read more
Belgravia Group assumes ownership of additional JUMP! Swim Schools businesses
After months of speculation and a series of legal proceedings involving various entities of the JUMP! Swim Schools business, the Melbourne-based Belgravia Group has assumed ownership of the franchise agreements for another 21 Jump! Swim School trading businesses.
Having purchased an initial 40 franchise agreements of the main franchisor company, Swim Loops, in July, Belgravia will now become the franchisor for these businesses and reunite them with the rest of the Jump! group.
Belgravia is also currently undertaking an assessment of a significant amount of other franchisee agreements that were sold but had not yet had a swim school delivered by previous Jump! management.
Belgravia have also since purchased the intellectual property and trademarks relating to Jump! to ensure that the group can keep operating with a business as usual approach.
Commenting on the acquisitions, Belgravia Kids Swim Chief Executive, Mark Collins told Australasian Leisure Management “the Group has been through an extremely difficult time recently and Belgravia is looking forward to providing a new, exciting partnership with its dedicated and hardworking franchisee base.
“We have sought to bring stability back over the past few months and have started to launch new initiatives such as our new national campaign for new enrolments to win a family holiday to start growing the group again.”
Belgravia Group Chairman, Geoff Lord added "having dealt with three liquidators, a receiver and an administrator as well as a number of concerned franchisees, we are now in a position to take this forward.
"Best of all we will be expanding our provision of swimming lessons to tens of thousands of kids, equipping them with a vital life skill."
18th July 2019 - Belgravia Group steps in to avert Jumps swim schools liquidation
9th July 2019 - Grant Connors moves from ARV to Belgravia Leisure
9th July 2019 - Second Jump Swim entity faces liquidation
14th February 2019 - Belgravia Kids opens first facility in Melbourne’s Hoppers Crossing
9th January 2019 - Jump! Swim School responds to media reports of dissatisfied franchisees
8th January 2019 - Media slam Jump! Swim Schools over dissatisfied franchisees
6th December 2018 - Belgravia Leisure join supporters of 2019 Swimming Australia’s swim challenge
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
Humanforce is a global provider of workforce management solutions for companies who need flexibility to manage complex workforces. Companies use Humanforce to manage everything from time and…read more
SPORTENG specialises in the Planning, Design and Construction inspection of Fields of Play for all sports. Blending engineering with the specialist knowledge gained from working closely with sport…read more
Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…read more
As of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as Vivaticket Pty Ltd. Vivaticket is the ideal strategic partner for the organisation and management of your…read more
SeatGeek is a search engine and mobile-focused ticket marketplace that allows fans to buy and sell tickets for live events. As of August 2018, SeatGeek has exited the Australian, New…read more
With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!