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AAMI renews naming rights for Melbourne Rectangular Stadium

AAMI renews naming rights for Melbourne Rectangular Stadium
November 24, 2021

Insurance group AAMI has renewed its naming rights sponsorship of The Melbourne Rectangular Stadium for a further five years ahead of the return of live entertainment, which includes the naming rights of AAMI Park.

The Melbourne CBD stadium whose major tenants are the NRL Melbourne Storm, A-League teams Melbourne Victory FC and Melbourne City FC and Super Rugby's Melbourne Rebels, has also hosted some of the biggest music acts in the world, including Taylor Swift who in 2015 became the first ever artist to perform three concerts at the venue.

To celebrate the extended sponsorship, the insurer has partnered with Amy Shark who will perform a 'money-can’t-buy event' for 1,000 fans at the venue on Friday 11th February next year.

Tickets can be won through the AAMI Lucky Club customer loyalty program, plus limited competition tickets will be available to the wider public through AAMI’s Facebook page.

Shark will also host an exclusive meet and greet for 20 fans, and every ticketholder will be gifted bespoke AAMI Lucky Club merchandise, as well as food and beverage vouchers.

The Sony Music artist said she is excited to stage a special solo acoustic performance in Melbourne, to celebrate the renewal of AAMI’s partnership with the venue, commenting “I can’t wait to bring live music back to the venue after a long hiatus and I would love for you to join me, Amy Shark, live at AAMI Park, after dark on the 11th February."

Reflecting on over a decade of partnership with AAMI while looking forward to seeing the stadium continue to thrive, Melbourne and Olympic Parks Chief Executive, John Harnden stated "since 2010, AAMI Park has become one of Australia’s most loved and renowned sporting and entertainment venues.

“With the support of AAMI, AAMI Park continues to be a prominent brand and venue on our Precinct.

“The (Melbourne and Olympic Parks) Trust is pleased to continue our strong partnership with AAMI and look forward to creating many more memorable moments at the stadium together."

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26th October 2021 - CENTREPIECE at Melbourne Park named as venue to host AIME 2022 Welcome Event

29th September 2021 - Ahead of NRL Grand Final Suncorp extends naming rights deal for Brisbane’s Suncorp Stadium

22nd September 2021 - New CENTREPIECE events and conference venue opens at Melbourne and Olympic Parks

21st September 2021 - Bankwest Stadium gains new naming rights as part of CommBank investment in Western Sydney

26th August 2021 - O’Brien Group selects MSL POS technologies for AAMI Park

11th June 2021 - Local craft brewery takes on naming rights for Manly’s Brookvale Oval

28th May 2021 - Stadium Australia opens search for new naming rights partner

12th April 2021 - Melbourne and Olympic Parks looks to stage increasing number of events

9th February 2021 - Naming rights for Perth’s Optus Stadium emerges as Western Australian election issue

8th February 2021 - COVIDSafe measures in place across Melbourne Park precinct for Australian Open

1st February 2021 - Work completed on Melbourne Park’s new Show Court Arena roof

22nd October 2020 - New Chair announced for Melbourne and Olympic Parks Trust

26th March 2020 - Melbourne and Olympic Parks manager advises on working with event partners on rescheduling events

31st July 2019 - Australian Grand Prix Chair named new Chief Executive at Melbourne And Olympic Parks

9th December 2015 - Ed Sheeran sets AAMI Park attendance record

11th May 2015 - A-League Grand Final to be held at 30,000 capacity AAMI Park

6th June 2012 - AAMI Park Stadium acknowledged as ‘World’s Most Iconic and Culturally Significant Stadium’

4th February 2012 - AAMI Park set to welcome one millionth fan

19th July 2011 - Foo Fighters won’t affect ‘the colour and the shape’ of AAMI Park’s surface


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