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A-League’s Melbourne City relocation to incorporate Team 11 bid assets

A-League’s Melbourne City relocation to incorporate Team 11 bid assets
December 17, 2020

A-League club Melbourne City FC has announced plans to relocate to an all-new elite sporting facility at Casey Fields in Melbourne’s south east.

While the club will continue to play home games for its A-League team at AAMI Park, it will progressively move its training and administration base to Casey Fields in time for the 2022 A-League season.

The new Etihad City Football Academy (CFA) will sit within the 84-hectare Casey Fields Sporting Precinct, and will feature an elite training tablet pitch, four full-sized floodlit pitches, a two-story elite performance and HQ building and space for a 4000-capacity mini-stadium to be created as part of a future ‘Stage Three’ construction.

The move replicates the plans of the Dandenong-based Team 11 group - backed by the Greater Dandenong, City of Casey and Cardinia Shire Councils - who unsuccessfully bid for an A-League expansion licence in 2018.

Inspired by a grassroots football and a community-building ethos, the bid generated huge support across South East Melbourne.

The region is home to 1.6 million people, stretching to 1.9 million including Gippsland, and has more than 100 grassroots football clubs and 23,000 registered players.

Plans for the Etihad City Football Academy (CFA) stem from the blueprint used to create the City Football Academy for English Premier League side Manchester City that opened in 2014. Since then, the City Football Group’s global infrastructure team has created a further three CFAs, in New York, USA, the Uruguayan capital Montevideo (under construction) and Melbourne with the support of global partner Etihad Airways.

The Club’s Academy will move to the already constructed ‘Stage One’ community and academy facilities in February 2021. The four full-sized floodlit pitches and single-story building are available for immediate use, and will be the centre of the Club's academy, schools and community work as well as the City of Casey's grassroots football and community programs. The remaining ‘Stage Two’ facilities will be completed by early 2022 when Melbourne City will take full occupation of the site, following interim occupation in August 2021.

Melbourne City’s W-League team will play their first home match of the season on 2nd January at the Frank Holohan Soccer Complex - home ground of the Dandenong City Soccer Club, playing four games at the venue including a Melbourne derby match against Melbourne Victory on 28th January.

City in the Community, Melbourne City’s charitable arm, will also be headquartered from Casey Fields, enabling more regular engagement with the in-need communities of South East Melbourne while continuing their city-wide work.

Melbourne City join the Melbourne Demons’ AFL, AFLW and VFL teams, the Casey-South Melbourne Premier Cricket Club and several grassroots sporting clubs who call Casey Fields their home.

The Club has been located at La Trobe University in Bundoora since its foundation in 2009 and moved into the original City Football Academy in 2014 following its acquisition by City Football Group.

City of Greater Dandenong Mayor, Angela Long, pointed out the importance of the previous Team 11 bid in creating an appetite for a team in the region and its key role as a driver for the development of a new stadium.

Mayor Long noted that the Team 11 bid “set out to foster grassroots football development with professional pathways, to connect with and grow our burgeoning business community, to market the region to national and international audiences and to provide a platform for community outreach programs.

"The proposed Dandenong Sports and Events Centre was an important part of that bid and today's announcement marks a step forward in bringing that idea to life.”

A region significantly under-represented on the national sporting stage, the ‘Team 11’ bid was built around three central pillars.

1. Football: to inspire, unite and grow the region’s passionate football community by achieving on-field success, maintaining strong links to grassroots clubs and providing player development and elite pathway opportunities.

2. Community: to unite the diverse community by promoting active participation and inclusion by all residents in the region and working to improve the health and wellbeing of our community.

3. Business: to enhance the identity of South East Melbourne and create a renewed sense of civic and community pride by stimulating investment and sustainable economic growth within the region.

On behalf of the Team 11 Pty Ltd board, ‘Team 11’ Chairman Ghadir Razuki expressed his support for Melbourne City’s move, explaining “the ‘Team 11’ movement was never about one person, nor even one group. It was a collective push by individuals and organisations committed to delivering a professional football club to a region within which football already plays such a big part at grassroots level.

“And while (this) announcement may not have been foreseen when we started on this journey, it is nonetheless a fantastic outcome for a region that deserves a club to represent it on the national stage.

“We remain as adamant as ever that South East Melbourne has an important part to play in the future of professional football in this country.

“Thank you to everyone who has been a part of the ‘Team 11’ journey, congratulations to all who have helped orchestrate today’s announcement and good luck to Melbourne City in its move to South East Melbourne.”

Images: Artists impression of the new Etihad City Football Academy.

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26th November 2020 - FFA announces new Football Australia branding

28th August 2020 - La Trobe Sports Stadium introduced to industry through virtual tour

23rd August 2020 - FFA advises of record digital fan engagement for 2019/20 A-League

4th August 2020 - Owner looks to sell A-League’s Central Coast Mariners

9th July 2020 - Doubts over A-League restart averted as NSW Government grants travel exemptions to Victorian clubs

17th June 2020 - City Football Group launches campaign to aid in community recovery

18th February 2020 - Western United reaches 5,000 members milestone in first A-League season

11th August 2019 - Casey Fields to receive $8 million venue upgrade in support of elite women’s football

1st July 2019 - FFA agrees to independent management for the A-League

21st February 2019 - Scott Munn to move from Melbourne City to Chief Executive role at City Football Group China

14th December 2018 - FFA approves A-League expansion bids from Western Melbourne and South-West Sydney

17th September 2018 - FFA looks to introduce new A-League fan engagement initiatives

29th June 2018 - 10 bidders invited to contest next stage of A-League expansion process

14th May 2018 - City of Casey backs football facilities for Team 11 consortium

4th May 2018 - South east Melbourne A-League bid group announces ambitious Dandenong stadium plans

23rd March 2016 - Richmond Tigers diversify with contract to manage Cardinia Shire aquatic and recreation facilities

27th March 2015 - Melbourne City Football Academy unveiled

7th April 2010 - Melbourne Heart to establish La Trobe University Base


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