Latest News

Back to Latest News back

 

World’s largest Pilates brand launches first Australian studios

World’s largest Pilates brand launches first Australian studios
April 13, 2021

Club Pilates has today announced the launch of its first three Australian studios with the world’s largest Pilates facilities brand now operational at three locations in Queensland - at Sippy Downs, Brisbane Metro North and a first franchised location in Noosa.

Aiming to deliver a premium studio experience, with world-class equipment and the highest qualified instructors in the country, the launch follows the February signing of Club Pilates’ Australian Master Franchise Agreement.

With almost 700 locations open across the globe, Australia becomes the 11th country where Club Pilates is operational.

Brendan James, Chief Executive of PilateX Pty Ltd, the Master Franchise Partner for Club Pilates in Australia, explained “we are honoured to be part of a global brand that has the heritage to provide franchisees with such an established executive model. It’s a world-class franchise offer in terms of education, marketing, sales capability, and operational excellence”.

Part of parent company Xponential Fitness, the group has begun identifying key premium locations for Club Pilates studios and is currently dealing with several interested strategic parties looking for both single and multi-unit development areas.

Founded in 2007, Club Pilates is the largest Pilates brand by number of studios, designed with the vision of making Pilates more accessible, approachable and welcoming to everyone.

Founded in 2017 by Anthony Geisler, Xponential Fitness has built a diversified platform of boutique fitness brands including Pilates, indoor cycling, barre, stretch, rowing, dance, running and yoga. Currently, Xponential Fitness’s portfolio of brands includes Club Pilates; CycleBar; StretchLab, a concept offering one-on-one assisted stretching services and group stretch services; Row House, a high-energy, low-impact indoor rowing workout; AKT, a dance-based cardio workout combining toning, interval and circuit training developed by Celebrity Trainer Anna Kaiser; YogaSix, a modern boutique yoga brand; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements; STRIDE, a treadmill-based cardio and strength training concept; and most recently Rumble, a boxing-inspired full-body workout that delivers 45-minute, 10-round, full-body strength and conditioning workouts crafted around specially designed water-filled, teardrop-style boxing bags.

For further information about Club Pilates franchise opportunities email franchise@clubpilates.com.au

Images courtesy of Club Pilates.

Related Articles

31st March 2021 - New partnership combines leading nutrition education and personal training software for fitness professionals

25th March 2021 - Fitness Industry Technology Summit offers COVID Guarantee

10th February 2021 - Evolution Wellness to launch boutique FIRE Fitness brand in Australian market

23rd February 2021 - Club Pilates agrees Master Franchise Agreement for Australian studios

6th February 2021 - Xtend Barre Australia named top international franchisor

25th January 2021 - Planet Fitness opens first Queensland gym

21st January 2021 - New research shows Barre classes to be world’s most-searched fitness class trend

2nd December 2020 - Australian Institute of Fitness predicts top industry trends for 2021

23rd September 2020 - Pilates, strength training and yoga the most popular classes as Australians return to fitness facilities

26th November 2020 - Body Fit Training announces exponential growth plan with 50 studios set to open in the next three months

29th July 2020 - Xponential’s CycleBar brand arrives in Australia with plans for 45 studios

20th July 2020 - Gold’s Gym acquired by German owners

2nd February 2020 - Merrithew moves forward with Pilates innovation

19th January 2020 - When Pilates ceased being a trademark and became a generic term

12th January 2020 - Pioneering Pilates in Australia

5th January 2020 - Pilates 100-year journey to be a global fitness phenomenon

17th August 2019 - Studio Pilates reveals ongoing Australian and international growth

1st August 2019 - Asia-Pacific markets targeted by USA fitness franchises

7th January 2019 - KX Pilates founder steps back with appointment of new Chief Executive


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Aflex Inflatables

Aflex Inflatables are the leaders for obstacle courses, pool toys, waterparks and land-based watersides and fitness runs. They are industry leaders offering the widest range of pool, lake and beach…

read more

Aquatics / Play / Waterparks

 
 

HIDROPLAY

Hidroplay welcomes you to the exciting world of children's Playscapes, waterslide's and Water Attractions. Appealing to families, Hidroplay increases patronage in your facility during those…

read more

Aquatics / Play / Recreation

 
 

Altitude Training Systems

ATS are global leaders in altitude training and research. From mask systems and inflatable tents to simulated altitude facilities, we help all athletes gain the competitive edge. Our…

read more

Fitness / Sport / Technology

 
 

The Jump Pad

The Jump Pad is a safe, flat inflatable made in a variety of sizes which can be used indoor or outdoor. From 3mx3m up to a whopping 9mx21m. Markets include Indoor and outdoor playgrounds, schools,…

read more

Attractions / Entertainment / Play

 
 

TJS Services

TJS Services is a leading national facility services provider. We deliver quality cleaning, maintenance, construction and facility management services to over 1,500 sites Australia wide.  Our…

read more

Hospitality / Retail / Venues

 
 

PathMinder

PathMinder Pty Ltd have partnered with AllUser Industries srl to bring Europe’s most advanced high security portals to the Australian and New Zealand markets. AllUser Industries started to…

read more

Access / Fitness / Recreation / Security

 
 

The Pool Enclosure Company

Now TPEC Pool Enclosures - see www.ausleisure.com.au/suppliers/tpec-pool-enclosures

read more

Aquatics / Design / Recreation / Venues

 
 

Goplay Commercial Playground Equipment

Goplay designs and manufactures specialised playground equipment for indoor play centres, hotels, food chains, clubs and resorts. If our years of experience and dedication have taught us one thing,…

read more

Play

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business