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read moreTicketmaster Australia and Moshtix have today announced a long-term ticketing partnership with landmark Sydney venue, Big Top at Luna Park Sydney.
This joint partnership - the first of its kind for the both Live Nation Entertainment ticketing companies - will see the Big Top Sydney utilise the combined world class technology and marketing reach of both Ticketmaster and Moshtix as its reserved seat and general admission ticketing solution.
Across its annual calendar of reserved seat events, Big Top Sydney will continue to access Ticketmaster’s ever-expanding suite of technology and advanced marketing tools. These include a real-time event day dashboard and real-time reporting software, all backed by the flexibility and security of Ticketmaster’s digital ticketing solutions. Moshtix will provide ticketing for Big Top Sydney’s general admission events, delivering self-service tools for both event organisers and fans, as part of a fully digital customer journey.
Big Top Sydney will also benefit from Ticketmaster’s extensive reach via several exclusive partnership integrations with Facebook, Spotify, YouTube, Snapchat and more, all designed to connect fans to the artists they love where they are most engaged.
Announcing the partnership, Luna Park Director, Warwick Doughty stated “this partnership brings together one of Australia’s best live entertainment venues with the leading global ticket sales and distribution provider - providing fans with industry-leading ticket services and seamless access to the artists and shows they want to see at Big Top Sydney.”
In a joint statement, Moshtix Managing Director, Harley Evans, and Ticketmaster Australia Managing Director, Gavin Taylor, added “the Ticketmaster and Moshtix teams are both really excited to be part of this unique new relationship that will give more flexibility and choice to Luna Park hirers and their fans. Our goal is to provide the best service to those that already know and love this celebrated venue, while enlisting our unrivalled reach to hit a whole new audience as well. We can’t wait to get started.”
The Big Top Sydney is one of Sydney’s most-popular, multi-purpose, mid-sized entertainment venues.
Located within Sydney’s Luna Park with a 2,950 capacity, it has hosted top-tier international and Australian artists including Soundgarden, The Prodigy, Bruno Mars, Kylie Minogue, Nick Cave & The Bad Seeds, Queens of the Stone Age, Rita Ora, Dua Lipa, The Saboteurs and Hilltop Hoods.
The flexible venue also hosts a variety of events including combat sports, ballroom dancing, ballet, and exhibitions.
Images: Luna Park Sydney (top) and the Big Top (below, credit: Fabritecture).
25th November 2021 - Live Nation announces further Asia Pacific expansion with appointments of experienced leaders Guy Ngata and Richard Tsuchida
22nd November 2021 - Luna Park Sydney counts down to opening of new Big Dipper ride
20th October 2021 - Jim Kotsonis named Regional Vice President at Ticketmaster Asia Pacific
5th October 2021 - Ticketmaster commissions two-part film series promoting Australia’s path to the return of live events
4th October 2021 - Ticketmaster and Marvel Stadium extend multi-decade partnership
1st October 2021 - Ticketmaster technology helps deliver successful AFL finals series
16th July 2021 - Live Nation expands Western Australian operations with acquisition of Mellen Events
7th July 2021 - NSW Police offer $1 million reward in appeal for evidence over Luna Park Sydney Ghost Train fire
17th June 2021 - ASM Global and Ticketmaster expand international strategic partnership
4th June 2021 - Staff shortages set to impact opening of Luna Park Sydney’s new rides
27th February 2021 - Live Nation confident of future shows despite major revenue fall
23rd February 2021 - Latitude Financial and Moshtix partner for ‘Buy Now Pay Later’ ticketing option
21st September 2020 - Live Nation appoints senior leadership roles within its Asia Pacific division
26th April 2020 - Luna Park Sydney seeks approval for new temporary attractions and rides
12th July 2019 - Byron Bay Bluesfest names Moshtix as exclusive ticketing partner
26th February 2019 - Ticketmaster acquires Moshtix to expand general admission offering in Australia and New Zealand
26th October 2018 - Moshtix extends Zoos Victoria concert series partnership
20th October 2017 - Luna Park Sydney reveals updated outdoor venue
5th October 2015 - Luna Park Sydney celebrates 80 years
17th August 2015 - Ferris Wheel Dining Experience set to return to Luna Park Sydney
27th June 2013 - Luna Park Sydney expands event facilities
14th December 2009 - UFS rebrands and expands
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