AusLeisure

Offering over 20 sessions across the two days, the schedule for the inaugural Ticketing Professionals Australia Conference has been released.

Being held at Sydney’s Bankwest Stadium, the Conference will start at 9.45am on Thursday 14th November to allow delegates time to travel to the venue and conclude by 4.30pm on Friday 15th November.

Within that timeframe delegates from across all areas of ticketing will learn from industry leaders including Ronit Fazekas, General Manager, Eventfinda Australia; Simon Mabb, Chief Executive of Booking Protect and Liz Martin, Arts Development and Training Manager at Accessible Arts.

Fazekas’ session, Audiences Audiences Everywhere! will see the sharing of lessons and insights into audience behaviour, profiles and data that can be useful when utilising both big (systems) data and small (people) data to build audience.

Mabb will speak on Enhancing the Customer Experience and using customer review sites, explaining why customer experience matters to every business and how it impacts on client perceptions.

He will also assess customer review sites and give practical take home ideas for venues and businesses.

Martin’s session, presented by Accessible Arts, will explain how people with a range of disabilities experience digital ticketing and marketing as well as various front of house services.

Speaking to INTIX's Access weekly newsletter, Conference co-organiser Jo Michel explained the thinking between the creation of event.

She stated “the aim is to create an industry-led conference that educates and informs our industry by combining our knowledge and gathering the best from all over the globe together to talk ticketing for a couple of days.

“It’s really about opening up the industry in Australia and the Asia/Pacific to learning from each other about trends, best practices and new technologies.”

Michel promises networking opportunities galore, along with sessions on everything from social responsibility and customer experience to digital trends and new technologies.

For those attendees who come in with an open mind and a willingness to learn and share, the conference promises to be a productive one.

She adds “I love ticketing and, most of all, I love sharing experiences with my colleagues and peers … so I am excited to see the networking and sharing of ideas that has been missing from our local industry. I can’t wait to have our colleagues from the arts sharing their stories with the sports guys and girls.

"That’s what makes us work better and smarter: sharing our stories, challenges and ideas with each other. We want to be reasonably broad in our approach, but this is an education-led conference. So, the topics that are relevant to the industry today will be the focus.”

Click here to read Jo Michel's full interview with Intix. 

Click here for more information on the Ticketing Professionals Australia Conference in the Australasian Leisure Management industry Calendar. 

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