AusLeisure

A strategic three-year partnership between the Australian Open and global consulting, technology and next-generation services provider, Infosys was announced in Melbourne today.

Australian Open Tournament Director Craig Tiley was joined by Infosys Senior Vice President and Regional Head Australia and New Zealand Andrew Groth and Australian tennis player Thanasi Kokkinakis to make the announcement.

The partnership will see Infosys leverage its expertise in emerging technologies like Big Data and Analytics, Artificial Intelligence as well as Virtual and Augmented Reality, to provide unique, innovative and engaging experiences for Australian Open fans.

Announcing the link, Tiley advised “partnering with Infosys is an exciting next step in our ongoing quest to innovate the Australian Open and engage new audiences across the world.

“We have long understood the importance of using data and insights to improve connections with our fans, players, coaches and the rest of the tennis community and we look forward to working with Infosys to change the way we all experience our great sport in the future.”

Infosys Chief Executive and Managing Director Salil Parekh also believes the partnership is about creating new ways of experiencing the Australian Open.

Speaking from Infosys headquarters in India, Parekh added “we’re really excited about the opportunity to showcase how digital technologies can enhance the boundaries of this tournament, to change the way the Australian Open is watched, analysed and played.

“This association with Tennis Australia also reaffirms our strategic commitment to the region where we partner with some of the leading enterprises in driving their digital transformation agenda.”

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