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F45 tops Canstar Blue gym ratings for a second year

F45 tops Canstar Blue gym ratings for a second year
June 6, 2019

Group fitness franchise F45 Training has topped Canstar Blue’s ratings for customer satisfaction among commercial gym groups in Australia for the second successive year.

Heading Australia’s major gym chains in Canstar Blue’s annual survey, F45 rated five stars for atmosphere, equipment and facilities, staff availability and overall satisfaction, topping rivals Fernwood, Goodlife Health Clubs, Snap Fitness 24/7 and Anytime Fitness.

Revealing its findings for the last year, the ratings agency advised “with the fitness industry exploding over recent years (and) gyms and fitness centres seemingly on every corner … with so much competition, gyms have had to diversify their services in order to stand out from the crowd, with some sticking to the traditional Schwarzenegger-era setup, while others stock the latest and greatest pieces of equipment to entice people through the door, and others focus on group training.

“With two-thirds of respondents to our latest survey (66%) stating they have tried more than one gym chain, and 19% indicating that they have multiple gym memberships, it’s clear that choosing a gym isn’t an easy decision to make.

“With factors like price, location, 24-hour access, equipment, as well as staff friendliness and expertise to consider, the gym has become much more than simply a place to ‘pump iron’.”

This year, almost 900 gym members participated in the customer satisfaction survey, Canstar Blue added “for the second year in a row, F45 Training has taken out top spot in our gym ratings (with) its class-based, group fitness model (having) clearly resonated with consumers.

Canstar Blue’s 2019 review of gyms and fitness clubs saw seven major chains rated in the following order for overall customer satisfaction:

1st F45 Training
2nd Snap Fitness
3rd Jetts
4th Anytime Fitness
5th Fitness First
6th Fernwood Fitness
7th Goodlife Health Clubs

Snap Fitness, Jetts and Anytime Fitness received four stars for overall satisfaction, while Fitness First, Fernwood Fitness and Goodlife Health Clubs were left on three stars apiece. Aside from the performance of this year’s overall winner, F45, there were some other noteworthy results, including Jetts being the only chain to get five stars on value for money, plus flexibility and perks.

Images: Recent F45 investor Mark Wahlberg with F45 founder Rob Deutsch.

Related Articles

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19th March 2019 - Hollywood star Mark Wahlberg buys stake in F45 fitness franchise

14th March 2019 - Fitness industry growth contained by market saturation and decline in discretionary income of consumers

9th March 2019 - Debitsuccess delivers 12% increase in revenue to Goodlife’s rebranded former Go Health clubs

20th December 2018 - Anytime Fitness unveils 500th Australian club

13th December 2018 - Anytime Fitness reveals new design identity for Australian clubs

25th September 2018 - Australians wasting $1.8 billion a year on unused gym memberships

19th April 2018 - Jetts announces Asian gym expansion

5th April 2018 - Survey identifies F45 as providing highest level of customer satisfaction among Australian gyms

15th March 2018 - Fitness First announces new digital experiences to motivate members

12th March 2018 - Australian fitness industry revenues to grow to $2.4 billion by 2022/23

27th July 2017 - Survey shows Fernwood delivers Australia’s most satisfied fitness club members

29th April 2017 - Almost half of fitness club members end their memberships within 12 months

30th October 2012 - Snap Fitness celebrates 100th Club opening in Australasia


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