WATERPLAY Solutions Corp
Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…
read moreVirtuagym has launched a new integrated video workout platform that allows fitness businesses to build custom video workout libraries for their members and patrons.
The feature allows Virtuagym customers to create their own workout libraries in the Virtuagym portal and make them available for fitness clients in their own customisable club mobile app. They can also be streamed to TVs via Chromecast and Apple TV, to provide a full screen experience.
Virtuagym customers already had access to an integrated Video On Demand platform with more than 1,000 workout videos, but this new platform will allow brands to easily integrate their own workout videos as part of an engaging hybrid offering.
Since the solution fits seamlessly into Virtuagym’s suite of tools, trainers will be able to assign videos directly to clients at specific times and at certain difficulty and intensity levels, as well as allow them to track burnt calories, which are automatically taken into account for their nutrition plans. The upcoming integrated heart rate tracking option will enhance the experience further, allowing clients and their trainers to monitor the zones the heart rate is in during a session and gain an overall performance summary in a post-training detail screen.
The integrated video platform marks the latest important step forward from Virtuagym in enabling more fitness clubs, personal trainers and fitness studios to deliver an engaging hybrid offering that seamlessly combines digital and physical services, in order to effectively help clients in achieving their individual health goals.
Virtuagym Chief Executive and co-founder, Hugo Braam stated “the ability to build and manage workout video content and integrate it seamlessly into their club mobile app allows fitness operators to offer clients an engaging home workout experience.
“This way they can deliver a hybrid offering that provides clients the flexibility to work out how, when and where they want.
“This has become a core demand of modern fitness consumers, who are increasingly expecting quality experiences and services beyond just the four walls of their fitness facility.”
Fitness professionals now have more opportunities than ever to leverage digital to better engage with clients and monetise these additional services. Virtuagym’s integrated PRO Membership feature allows operators to set up a rich digital membership experience, including the new workout video platform, to upsell to members for a small monthly fee. This will allow for additional revenue opportunities for businesses recovering from the COVID-19 pandemic.
A global customer survey this year by Virtuagym found that close to half (45%) of gyms and a third of fitness studios (32%) and personal trainers (36%) had used technology to provide home workout content, while 51% of those who have managed to recently grow their fitness business stated that they used home workout content to keep their customers motivated. Recent Virtuagym data has also found that video workouts have been the number one requested feature so far this year from both existing and potential customers.
Braam noted “online video workouts are another example of how our fitness technology solutions are providing our clients with the means to expand their offerings outside of their physical facilities.
“Other solutions, such as our digital nutrition app and mindfulness and meditation content offerings, are also helping operators to develop themselves from ‘health clubs’ to ‘health hubs’ with combined physical and holistic digital health experiences.”
Click here to contact Virtuagym through their entry in the Australasian Leisure Management Supplier Directory.
18th October 2021 - New virtual fitness business resource hub aids industry decision makers
15th October 2021 - Marking 10 years of operations Fitness On Demand launches new livestreaming feature
12th September 2021 - How confident can fitness businesses be in AI predictions?
9th September 2021 - New Les Mills Global Fitness Report suggests members ready to ‘flock’ back to facilities
3rd September 2021 - World Economic Forum study identifies fitness as the most popular physical activity globally
2nd September 2021 - IHRSA partners with Australia’s Fitness and Recreation Industry Technology Summit
2nd September 2021 - Global Wellness Summit reports on visitation surge to fitness centres and wellness destinations
23rd August 2021 - ActiveXchange’s data on facility reopening to feature at Virtual Fitness Summit
26th May 2021 - New global research highlights role of technology in the fitness industry
9th February 2021 - Virtuagym’s FitNation to hold free online event debating fitness industry’s future
15th January 2021 - Virtuagym launches new online membership solution to help gyms generate revenue during lockdown
3rd October 2020 - Virtuagym study shows significant COVID-19 recovery by European gyms
25th September 2020 - Virtuagym’s FitNation online event to deliver inspirational topics from expert speakers
14th April 2020 - Virtuagym note an increase in fitness challenge participation during COVID -19
25th March 2020 - Virtuagym launches free at home solution to support clubs affected by Coronavirus
2nd November 2018 - Virtuagym partnership sees Fitness On Demand integration
Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?
As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.
The Complete Guide to Leisure Industry Products & Services.
Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…
read moreICP is an Australian-based company focused on indoor climbing. ICP will manage your project from initial design to completion and beyond, whether you're building an international-level climbing…
read moreWith its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…
read moreiEDM integrate Design, Engineering and Delivery Management services to convert existing spaces into exciting new entertainment venues. Our team consists of highly qualified professionals with diverse…
read moreAs of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as VIVATICKET Pty Ltd. Click here to view the VIVATICKET Pty Ltd listing. 19th July 2018 - ENTA…
read moreSimplySwim is a school management solution that helps swimming school owners and managers optimize operations by automating functions such as managing class schedules, billing and…
read moreAustralia’s leading manufacturer of horizontal and vertical media filters suited to all types of commercial pools, water playgrounds marine parks, aquaculture and zoos. They are an ideal…
read moreOriginally founded to meet the specific training requirements of its own venue management operations, Ampd Academy now embraces a broader mission to combat skill shortages across Australian…
read moreGet your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!