Latest News

Back to Latest News back

 

UFC GYM generates more than 100,000 referral leads with Netpulse

UFC GYM generates more than 100,000 referral leads with Netpulse
September 6, 2017

Leading fitness industry mobile app provider Netpulse has advised that UFC GYM, a client who uses their full suite of mobile tools, exceeded 100,000 referral leads in the first half of 2017, just six months after launching their mobile app.

With over 140 locations throughout the world, UFC GYM gives UFC enthusiasts and fitness seekers of all ages the opportunity to practice the training techniques of famed UFC athletes.

The franchise has grown rapidly with more than 50 locations opening in the past two years and over 50 locations planned for next year.

Explaining that UFC GYM realised digital would be a critical component in supporting their growth, Britta Phillips, Digital Marketing Manager at UFC GYM stated “we see our app as - primarily - a marketing tool ... an integral component of our onboarding process, where we introduce it for class booking, fitness challenges, and very importantly, referrals.”

During the first three months of the year, UFC GYM ran a referral campaign where each referral members made earned them a raffle ticket for a potential $4,000 prize. To make a referral, members simply open the UFC mobile app, select friends from their contact list, and the app generates a text message with a unique referral link that is sent to the friend.

In addition to Mobile Referrals in their app, UFC GYM leverages Netpulse’s Rewards program to motivate members in the gym, allowing them to automatically earn points and redeem prizes as they check in, refer friends and log workouts.

Netpulse Chief Executive John Ford adds “the team at UFC Gym has done an exceptional job executing the referral campaign.

“The results speak for themselves: doing digital right can have a tremendous impact in new leads and member conversions.”

24th August 2017 - ROCKET AGENCY’S PLUS FITNESS PROJECT WINS GOOGLE PREMIER PARTNER DISPLAY INNOVATION AWARD 

17th August 2017 - UNDERSTANDING THE FUNDAMENTALS OF COMMUNICATIONS AND MEDIA TO BOOST YOUR BUSINESS 

22nd February 2017 - UFC GYM TO OPEN PERTH CLUB BY END OF YEAR

27th September 2016 - UFC GYMS BEGIN SOUTH EAST ASIAN EXPANSION 

11th July 2016 - CONSORTIUM BUYS UFC FOR US$4 BILLION 

14th March 2016 - NETPULSE RELEASES MOBILE APP FEATURES TO ATTRACT NEW CLUB MEMBERS

21st December 2015 - UFC GYM ANNOUNCES AUSTRALIAN EXPANSION PLANS 

30th November 2015 - GOODLIFE LAUNCHES AUSTRALIAN-FIRST APP TECHNOLOGY

31st October 2015 - GOODLIFE HEALTH CLUBS TO LAUNCH MOBILE APP ACROSS AUSTRALIA

 


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

LANDER & ROGERS

Lander & Rogers' Sports Business Group is the leading sports law practice in Australia, representing over 150 national and international sporting bodies. Our clients include international…

read more

Legal

 
 

SKC Operations Pty Ltd (SKCorp)

SKC Operations Pty Ltd (SKCorp) is an expert retail and marketing services team specialising in sports, leisure, aquatics, fitness, health, wellness & recreation industry. Using proven…

read more

Aquatics / Consultants / Fitness / Marketing / Retail

 
 

Envibe

With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology

 
 

AAC ID SOLUTIONS

AAC ID Solutions is a leading supplier of identification access wristbands, barcoded wristband tickets, lanyards, membership products and RFID solutions for events and venues, working with thousands…

read more

Access / Marketing / Safety / Ticketing

 
 

LINKS MODULAR SOLUTIONS

Links Modular Solutions are a leading provider of high-quality, innovative software solutions for leisure facilities. Our software suite includes modules such as POS, Classes, Members, Facility…

read more

Access / Billing / Finance / Fitness / Technology

 
 
 

INTELLIGENZ

Recreation Management Software for managing all your program registrations, facility bookings, membership pass sales and Point of Sale; including detailed reporting, automated customer communication…

read more

Access / Billing / Finance / Marketing / Technology

 
 

IP HUB

Talk To Us For Independent Advice & Specialised Services We're business people, not sales reps IP HUB is one of Australia’s leading advisors on telecoms for both small businesses and…

read more

Marketing / Technology

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business