Latest News

Back to Latest News back

 

Tourism NT supporting local operators to drive visitation in the Territory

Tourism NT supporting local operators to drive visitation in the Territory
April 21, 2017

Northern Territory tourism operators are being given the chance to update their marketing material with fresh images through a new Digital Assets Program.

Eligible and approved tourism operators will receive a professional photoshoot designed to capture their businesses and the experiences they offer. Companies will receive up to ten high quality images they can use across marketing and promotional campaigns.

Northern Territory Department of Tourism and Culture Chief Executive Alastair Shields said the program was a great way for tourism operators in the Territory to refresh their promotional material and stay relevant in a competitive market.

Shields stated “marketing is still one of the most effective ways to drive business and the digital assets program is a fantastic way for us to work together to mix up our advertising, and ensure we’re always putting our best face forward.

“We celebrate a really unique destination and brand in the NT, and are famed for being quirky and fun, so our professional photographers are really excited to work with tourism businesses to capture this spirit and encourage people to ‘do the NT’.”

To be eligible for the program, businesses must have a significant tourism focus, be legally constituted and Australian registered; have a current Australian Tourism Data Warehouse listing or be in the process of registering one, and currently operate in the Northern Territory.

The images will be used by both the business and Tourism NT for marketing and advertising purposes to help promote destination ‘NT’.

The Department is committing $100,000 toward the program which is expected to benefit more than 50 tourism operators in the Territory.

All photo shoots are to be completed by 30th June 2017.

For further information email: strategy.tourism@nt.gov.au

A copy of the full Digital Assets Program guidelines can be found at www.tourismnt.com.au/en/industry-resources/grants-and-fundings 

8th November 2016 - CONTROVERSIAL NORTHERN TERRITORY TOURISM SLOGAN GENERATES MASSIVE INTEREST

29th September 2016 - 30 YEARS AGO THIS WEEK, AMERICA FELL IN LOVE WITH CROCODILE DUNDEE AND KAKADU

15th September 2016 - TOURISM FIGURES RACE AHEAD OF TARGETS

7th June 2016 - CROCOSAURUS COVE CAGE OF DEATH A GLOBAL PHENOMENA

10th February 2016 - NORTHERN TERRITORY TOURISM A ‘BEACON’ FOR THE ECONOMY

13th March 2015 - NEW TOURISM PLAN TO OPEN UP REMOTE INDIGENOUS AREAS IN THE NORTHERN TERRITORY


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Chadson Engineering Pty Ltd

Australia’s leading manufacturer of horizontal and vertical media filters suited to all types of commercial pools, water playgrounds marine parks, aquaculture and zoos. They are an ideal…

read more

Aquatics / Technology / Waterparks

 
 

Links Modular Solutions

Links Modular Solutions was a leading provider of high-quality, innovative software solutions for aquatic and recreation facilities. Links Modular Solutions is now part of Xplor Technologies.

read more

Access / Billing / Finance / Fitness / Technology

 
 

Polin Waterparks

Polin was founded in Istanbul in 1976, and has since grown into a leading company in the waterparks industry. Today Polin is one of the world leaders in the design, production, and installation of…

read more

Aquatics / Attractions / Play / Waterparks

 
 

VITEC

Stadiums and venues around the world recognise that success hinges on more than just what happens on the pitch. More than ever, fan engagement within each facility is a critical part of the overall…

read more

Entertainment / Sport / Technology / Venues

 
 

Goplay Commercial Playground Equipment

Goplay designs and manufactures specialised playground equipment for indoor play centres, hotels, food chains, clubs and resorts. If our years of experience and dedication have taught us one thing,…

read more

Play

 
 

Fluidra Commercial

  Fluidra Commercial Australia develops innovative, highly technical and sustainable solutions designed to create unique aquatic facilities for the 'Commercial Pool' category. Public…

read more

Aquatics / Environment / Sport / Technology / Waterparks

 
 

XBODY Australia Pty Ltd

PROVEN BUSINESS CONCEPTS WITH XBODY XBody’s goal is to see you and your EMS business succeed. That is why we don’t just sell equipment, we provide know-how, expert knowledge, business support…

read more

Fitness / Technology / Wellness

 
 

AIS Water

AIS Water, the trading name of Australian Innovative Systems, is a multi-award winning, Australian owned leader in the design, production and supply of commercial and residential chlorine generators…

read more

Aquatics / Safety / Technology

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business