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Technogym named as leading industry communicator

Technogym named as leading industry communicator
August 29, 2017

Fitness and wellness equipment and technology supplier Technogym has been recognised for its industry-leading communications and marketing activities in Australia and New Zealand with the presentation of the Industry Supplier Award at the annual Leisure Industry Communication and Marketing Awards.

Presented at Sydney’s ANZ Stadium last evening (Thursday 24th August), the Award recognises how Technogym’s technological innovation are matched by its communications excellence with its connectivity with consumers, clients and stakeholders duplicated in the way it connects and communicates across all media.

Commenting on the Award, Australasian Leisure Management Publisher Nigel Benton stated “Technogym, ‘the Wellness Company’ is a world leading international supplier of technology and design driven products and services providing a complete range of cardio, strength and functional equipment alongside a digital cloud based platform allowing consumers to connect with their personal wellness experience anywhere, both on the equipment and via mobile when outdoors.

“Global President Nerio Allesandri is a not only a highly successful entrepreneur but is also a powerful advocate for global wellness and related social objectives.

“In addition, Technogym’s Australian team leverage off the businesses’ global reputation to promote the brand through high quality communications, imaginative events and constant accessibility.”

Among 14 industry awards presented in the Leisure Industry Communication and Marketing Awards, Perth facility Cockburn ARC, to whom Technogym supplied a range of fitness and wellness products, received the Local Government Award.

The Leisure Industry Communication and Marketing Awards acknowledge how the leisure industry - covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues - communicates how it entertains, enriches and improves quality of life as well as how it engages with consumers to generate business success and deals with scrutiny.

Click here to contact Technogym Australia via their entry in the Australasian Leisure Management Supplier Directory.

Images: Giulio Gasperini, Marketing Manager at Technogym Australia speaks after receiving his Award (top), Technogym founder Nerio Allesandri (middle) and Technogym's Leisure Industry Communication and Marketing Award sits next to their Gold Coast Commonwealth Games Official Supplier endorsement at their Australian headquarters (below).

29th August 2017 - COCKBURN ARC BRANDING ACHIEVEMENTS RECOGNISED WITH INDUSTRY COMMUNICATIONS AND MARKETING AWARD

28th August 2017 - FITNESS AUSTRALIA ACKNOWLEDGED AS TOP INDUSTRY ASSOCIATION FOR COMMUNICATIONS AND MARKETING

25th August 2017 - INDUSTRY AWARDS RECOGNISE THE BEST IN LEISURE COMMUNICATIONS AND MARKETING

17th August 2017 - UNDERSTANDING THE FUNDAMENTALS OF COMMUNICATIONS AND MEDIA TO BOOST YOUR BUSINESS

14th June 2017 - TECHNOGYM INTRODUCES APPLE WATCH COMPATIBILITY

28th April 2017 - TECHNOGYM SIGNS ON AS GOLD COAST 2018 OFFICIAL EQUIPMENT SUPPLIER 

21st April 2017 - TECHNOGYM TO SHOWCASE THE SKILLROW AT THE FITNESS SHOW

16th April 2017 - 140,000 PARTICIPANTS JOIN WITH ‘LET’S MOVE FOR A BETTER WORLD’ CAMPAIGN 

 12th April 2017 - MARKING 20 YEARS OF ALL THAT IS BEST ABOUT LEISURE

24th March 2017 - FITNESS INDUSTRY BENEFITS FROM DECLINE IN SPORT PARTICIPATION 

8th March 2017 - TECHNOGYM PARTNERS WITH IBM TO BRING ARTIFICIAL INTELLIGENCE INTO FITNESS

15th December 2016 - INAUGURAL LEISURE INDUSTRY COMMUNICATION AND MARKETING AWARDS 

21st November 2012 - CONNECTING SUPPLIERS WITH BUYERS, THE AUSTRALASIAN LEISURE MANAGEMENT SUPPLIERS DIRECTORY 


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However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

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