Latest News

Back to Latest News back

 

Fitness industry benefits from decline in sport participation

Fitness industry benefits from decline in sport participation
March 24, 2017

Fitness Australia Chief Executive Bill Moore believes that the results and personal goal-driven public of today could well be the reason behind more people choosing personal trainers and gyms over traditional team sport activities.

Commenting on a new study from Roy Morgan Research that shows a decline in overall sport participation since 2001, Moore suggested that he knew where those numbers have gone.

Speaking to 6PR Perth’s Simon Beaumont earlier in the week, Moore indicated that the fitness industry has seen significant growth during the sample period of the Roy Morgan research (2001-2017), accounting for the whereabouts of the lost team sport numbers.

Moore (pictured) stated “I think the big difference with it is that I think people (clients) now look for a more tailored approach.

“They’re looking for an outcome rather than getting out and playing team sport – they can find that generally a lot easier than what they could back in 2001.

“If you look at what’s happened in the last 15 years in the fitness industry, we’ve come on in leaps and bounds from then (2001) for sure.

“In those days, personal trainers were strictly for Hollywood celebrities and now, we register 23,000 of them right the way across Australia, so they’re a lot more mainstream. The level and the standard of qualification of those trainers is much higher than it probably was back in those days.

“I think also, the quality of modern facilities now compared to what it was years ago – they’re a lot more inviting (and) there’s a lot more of them."

Moore’s comments were addressed by Roy Morgan Research Chief Executive Michele Levine in her comments on the research.

Levine stated "although many sports have fallen out of favour, we’re still keeping comparatively fit through other individual activities that aren’t about keeping score, finishing first, or facing defeat from an opponent.

“Personal activities are also easier to fit into busy lifestyles, while competitive sports require a lot of time and commitment.”

23rd March 2017 - MASSIVE DECLINE IN AUSTRALIANS’ PARTICIPATION IN RUGBY, SQUASH AND TENPIN BOWLING 

8th March 2017 - FITNESS AUSTRALIA STEPS IN TO SUPPORT STUDENTS AFFECTED BY SAGE INSTITUTE CLOSURE

8th December 2016 - LANDMARK STUDY FINDS SPORT STRUGGLING TO KEEP YOUTH ENGAGED 

28th November 2016 - FITNESS AUSTRALIA ANNOUNCE FORMATION OF INDUSTRY STANDARDS COUNCIL 

3rd November 2016 - FITNESS AUSTRALIA CALLS ON AUSTRALIANS TO LIFT THE BAR ON STRENGTH TRAINING

3rd May 2016 - SPORTS COMMISSION URGES TEENAGERS TO ‘STICK WITH’ SPORT 

1st May 2016 - FITNESS AUSTRALIA DELIVERS MOORE

30th April 2016 - DAVID ALLAN: MEMBERS ‘NEED TO SEE STRONG VALUE IN BELONGING TO’ FITNESS AUSTRALIA


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

SKC Operations Pty Ltd (SKCorp)

SKC Operations Pty Ltd (SKCorp) is an expert retail and marketing services team specialising in sports, leisure, aquatics, fitness, health, wellness & recreation industry. Using proven…

read more

Aquatics / Consultants / Fitness / Marketing / Retail

 
 

ELITE POOL COVERS

Since 1989 Elite Pool Covers have designed and manufactured an extensive range of high quality affordable manual,semi-automatic and fully-automatic pool cover systems for the harsh Australian…

read more

Aquatics / Environment / Technology / Venues

 
 

GOPLAY COMMERCIAL PLAYGROUNDS

Goplay designs and manufactures specialised playground equipment for indoor play centres, hotels, food chains, clubs and resorts. If our years of experience and dedication have taught us one thing,…

read more

Play

 
 

Crystal Pools

Crystal Pools has a solid history of performance on a wide variety of government and commercial projects and is the name behind many of Australia’s most innovative and ambitious aquatic…

read more

Aquatics / Design

 
 

IP HUB

Talk To Us For Independent Advice & Specialised Services We're business people, not sales reps IP HUB is one of Australia’s leading advisors on telecoms for both small businesses and…

read more

Marketing / Technology

 
 

SENtag

Developed in Europe, this innovative system offers a safety management solution for swimming pools that checks individual swimmers via their wristband - monitoring their depth and time. Sensors…

read more

Aquatics / Hospitality / Safety / Technology / Waterparks

 
 

EventPro

At EventPro Software, we are proudly different from our industry competitors. We have a development-driven culture and 20 years’ experience in event, venue, and catering management software,…

read more

Events / Hospitality / Technology / Ticketing / Venues

 
 

Digonex

Digonex is a leading provider of customised dynamic pricing solutions to clients in arts and entertainment, sport, attractions, cultural institutions and retail sectors. Digonex’s technology is…

read more

Attractions / Entertainment / Sport / Technology / Ticketing

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business