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read moreHaving commenced in her role as Events Operations and Marketing Executive at The Exhibition and Event Association of Australasia (EEAA), TAFE NSW graduate Emily Leung is working to highlight the power of exhibitions and business events to restart the economy post COVID-19.
Leung is playing a lead role in organising a worldwide webinar to celebrate Global Exhibitions Day on Wednesday, 3rd June. The virtual event will be hosted from the ICC Sydney’s world-class studio and feature international speakers, panel discussions and live Q&A.
Global Exhibitions Day (GED) is held annually on the first Wednesday of June and is open to everyone interested in increasing the visibility of the Exhibition Industry regionally and on a global scale. In the previous editions, this initiative mobilised thousands of industry professionals all over the world: associations, exhibition organisers, venues, service providers, universities and individual professionals. To make the biggest possible impact, Global Exhibitions Day 2020 will focus on just one message: Exhibitions are key to rebuilding economies.
With 96% of events scheduled for 2020 in Australia either cancelled or postponed, Leung believes it is more important than ever to use the skills learnt while completing the Diploma of Event Management at TAFE NSW to promote the industry and re-engage with the marketplace in different ways.
Leung advises “exhibition and business events have been particularly impacted by the effects of COVID-19, but I have been lucky enough to work in a role where I can use my skills to support the recovery goals of the industry so our members are ready to take on the new world of business events.
“Thanks to TAFE NSW I feel prepared to take on this challenge while being new to the industry. Everything I learnt in my Diploma of Event Management has been useful in my role, from gathering speakers and managing technology, I even refer to the risk assessment matrix from my course in planning the event.”
The Business Events industry has been one of the quiet achievers of the Australian economy – growing at around 6% annually since 2014, directly generating over $35 billion in economic activity in FY19. (Refer to Ernst & Young report below)
TAFE NSW Head Teacher in Travel, Tourism and Events, Kathy Herd said TAFE NSW courses build a pipeline of highly skilled, job-ready graduates to support the growing events industry.
Herd noted “it is fantastic to see Emily applying the practical skills and experience gained during her studies to the workplace. Her innovative approach using digital technology and problem-solving skills on this global event will benefit both her employer and the industry in this challenging environment.
“Emily is a great example of what businesses gain when employing TAFE NSW graduates: productive employees with hands-on industry experience, skills and confidence."
Current students will continue to study the Diploma of Event Management TAFE NSW this term using web conferencing technology. This type of connected learning supports social distancing, while enabling students to progress their studies.
TAFE NSW has adopted connected learning as a new mode of delivery because it supports social distancing during COVID-19 and allows students to be connected to their teacher. In many cases, this still supports students to demonstrate their competency in their courses.
For more information on Events courses on offer at TAFE NSW, visit www.tafensw.edu.au
Value of Business Events to Australia 2018/19, Ernst & Young, March 2020.
Image: TAFE NSW graduate Emily Leung
14th May 2020 - Business Events Council of Australia delivers COVIDSafe guidelines to government
12th May 2020 - Melbourne to invest in events following lifting of COVID-19 restrictions
11th May 2020 - Live Nation says no return to ‘full scale’ concerts until 2021 as it looks to drive-in events
8th May 2020 - EEAA calls on governments to expedite restart date for domestic business events
1st May 2020 - AON Risk forgoes commission on cancelled events
30th April 2020 - Mount Gambier Council honours sponsorship for cancelled events
29th April 2020 - Tourism and Events Industry encourages Australians to download and use COVIDSafe app
27th April 2020 - Tourism Australia revises Business Events Advance Program to support industry in COVID-19 recovery
25th April 2020 - Ticketmaster to honour refunds to all cancelled or postponed shows and events
24th April 2020 - Collapse of events sector wipes $35 billion from Australia’s economy
5th March 2020 - Workplace equality promoted at EEAA 2020 International Women’s Day Breakfast
27th February 2020 - EEAA to explore workplace equality in celebration of International Women’s Day 2020
21st January 2020 - EEAA appoints Claudia Sagripanti as Chief Executive
14th January 2020 - Partnership developed between Club Marconi and TAFE NSW
5th December 2019 - EEAA 2019 Awards honour industry excellence and service
11th July 2018 - TAFE NSW announces partnership with NSW football bodies
12th October 2017 - 1,000th ICC Sydney team member qualifies through TAFE NSW partnership
22nd June 2014 - TAFE Western Sydney Institute’s top industry achievers
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