Latest News

Back to Latest News back

 

Moreland Council increases female sports participation

Moreland Council increases female sports participation
August 6, 2019

At the recently held Creating Change Through Policy forum, Moreland City Council shared its 10-year journey to creating inclusive sporting clubs and as such increased female sports participation across the municipality from 8% in 2008 to 23% in 2018.

Hosted by Council and the Victorian Office for Women in Sport and Recreation, more than 100 people attended the forum at Brunswick Town Hall on 31st July.

Deputy Mayor of Moreland, Cr Mark Riley highlighted how a groundbreaking council sports policy started over 10 years ago became a driving force to achieve more inclusive and equitable playing fields in every sports arena in Moreland.

Deputy Mayor Riley noted: “Council continues to break down barriers to sports and recreational participation for everyone in our community.

“The Allocation of Sporting Grounds and Pavilions Policy has been a catalyst that has seen the creation of more welcoming clubs and grounds for women and girls – and for people of all abilities and cultural backgrounds.

“There has been a huge shift in awareness of the importance of being inclusive and in the way sports clubs operate.”

Many local councils are developing policies, strategies and audit tools to increase access and use of their sports facilities. The forum allowed councils, health partners and other interested organisations to hear from a range of speakers well versed on building inclusive environments for all; including Dr Bridie O’Donnell, Director of the Office of Women in Sport and Recreation, and Tamara Mason, Female Sport Participation Officer at Moreland.

Deputy Mayor Riley and Mason talked about encouraging clubs to have an open-door policy. They outlined how, in 2008, Council’s research discovered only 8% of sports ground users were female, a figure they wanted to increase.

Through the Active Women and Girls Strategy, Council created a full-time role, a policy for allocating ground and pavilions and provided incentives for clubs to meet the policy; that for a club to have access to a ground and pavilion, they needed to field a junior team and have female participation in the first instance. The policy acknowledged that clubs need to be sustainable and ensure junior players had a pathway to play.

Council continued to raise the bar by updating the policy twice over the 10 year period, including lease clubs in 2012 and requiring clubs to field female teams within three years from 2016.

Council also had to explore new ways to promote sport and recreation to females and they needed to boost clubs’ collaboration; improve facilities; and provide incentives to clubs while strengthening recreation and infrastructure policies. All this has been achieved and it is still a work in progress to keep the momentum going.

Through discussion and sharing insights at the forum, other councils now have more information and a supportive network to assist with the growth of sporting clubs and associations in their local communities.

Moreland City Council is proud to be the leader in this space and welcomes contact from councils looking for more information, guidance and support.

Images: Top, courtesy of Sport and Recreation Victoria and (below) Tamara Mason, Moreland City Council's Female Sport Participation Officer, talks about Council's journey to increase female participation in sport.

Related Articles

23rd July 2019 - Sport NZ recognises innovative ways to get young women in active

19th July 2019 - VicHealth to offer new fun and inclusive sport programs

30th July 2019 - Women’s group launches campaign to defend female sport

9th July 2019 - Sport NZ partners with key organisations to deliver new annual women and girls in sport series

30th June 2019 - Australian Census reveals cricket to be an increasing sporting choice for women and girls

25th June 2019 - NSW tennis club told to admit female members or lose access to courts

24th June 2019 - Lack of female football facilities threatens development of future Matildas in Victoria

14th March 2019 - Nielsen analysts suggest new ways to ‘value’ the rise of women’s sport

7th March 2019 - Leadership programs launched to challenge gender diversity in Australian sport

4th March 2019 - New funding to upgrade sport facilities for women in Western Australia

24th January 2013 - Active Moreland website launch aims to get more people more active more often


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Worldwide Sports Management

Principal Consultant Simon Weatherill has spent the last 20 years developing the world renowned Melbourne Sports Hub, as former Chief Executive Officer of the State Sports Centres Trust…

read more

Aquatics / Consultants / Recreation / Sport / Venues

 
 

The Jump Pad

The Jump Pad is a safe, flat inflatable made in a variety of sizes which can be used indoor or outdoor. From 3mx3m up to a whopping 9mx21m. Markets include Indoor and outdoor playgrounds, schools,…

read more

Attractions / Entertainment / Play

 
 

XBODY Australia Pty Ltd

PROVEN BUSINESS CONCEPTS WITH XBODY XBody’s goal is to see you and your EMS business succeed. That is why we don’t just sell equipment, we provide know-how, expert knowledge,…

read more

Fitness / Technology / Wellness

 
 

BH Fitness

BH Fitness, part of the long-standing and iconic bike manufacturer BH Group, is a global leader in fitness equipment for both Commercial and Home markets. The company, with the headquarters based in…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

Intelligenz

Intelligenz provides Leisure Management Software for managing all your Program Registrations, Facility Bookings, Membership Sales and POS Transactions; including detailed Reporting, automated…

read more

Access / Billing / Finance / Marketing / Technology

 
 

Sportybots

We are the leading providers of kids fun multi-sports programs for Sport and Recreation Centres. Programs cover twelve common sports as well as Gross Motor Skill Development and suit children from as…

read more

Fitness / Play / Recreation / Sport / Wellness

 
 

TicketSearch Pty Ltd

TicketSearch is focused on providing businesses, organisations, and venues with affordable, efficient, and powerful self-managed ticketing solutions. The organisation has offices in Australia, New…

read more

Attractions / Entertainment / Technology / Ticketing / Venues

 
 

PathMinder

PathMinder Pty Ltd have partnered with AllUser Industries srl to bring Europe’s most advanced high security portals to the Australian and New Zealand markets. AllUser Industries started to…

read more

Access / Fitness / Recreation / Security

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business