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Les Mills looks to revitalise BORN TO MOVE in Australia

Les Mills looks to revitalise BORN TO MOVE in Australia
February 4, 2020

Aware of the importance of getting children active, Les Mills is backing its BORN TO MOVE youth and child-oriented fitness program in Australia in 2020 with Brisbane-based licensed trainer Anna Megueria set to spearhead an expansion drive into gyms and schools.

Having enjoyed major success in Europe and the United Kingdom and with classes offered by Megueria at a Brisbane school proving to be a major success among educators, parents and most importantly the children these classes are designed for, a series of Les Mills BORN TO MOVE training programs are to be held in South East Queensland in February and April.

Explaining the importance of getting children to exercise, Megueria comments “research shows that most people do not exercise enough even though the benefits of exercise in improving health and mental wellbeing are scientifically proven.

“About 60% of young people don’t get enough exercise and it follows that the percentage of non-exercising adults will be roughly the same.

“Some adults will pick up the exercise habit later in life if they discover how beneficial and pleasurable it is, but most will not. Even in Australia, with our great climate and enthusiasm for the outdoors and for watching sport, the percentage of people who do not exercise enough is still very high.

“Exercise is invigorating and this cascades into all parts of our lives. Not only do we enjoy the benefits of working out, but our diet gets better, we are more organised and sleep better, wake up with more energy in the morning and have a better self-image and enhanced levels of confidence.”

Megueria fears that activity levels are low because people don’t pick up the habit when they’re young, stating “the promotion of participation in sports is the traditional means to do this, used by schools and governments, but it has not succeeding in in getting the majority into the habit of exercising regularly.

“The concentration on promoting participation in sport fails because most people aren’t any good at it and don’t have fun. I hated sport at school because I simply wasn’t good enough at it to enjoy so I did my best to avoid it.

“Research and my own experience confirmed that only about 10% of people are natural athletes. It comes as no surprise these are the ones who enjoy sport at school. The rest don’t enjoy it because it’s not fun for them which is why they never get into the habit of exercising regularly.”

Les Mills BORN TO MOVE addresses all these negatives by being presented in a fun non-competitive environment where participants are not judged but encouraged to improve themselves over time. Classes are tailored to the abilities and needs of the group and nobody is left out and made to feel inadequate.

Please refer to the attached file. Would it be possible for you to contact Anna on her 2020 expansion plans for Les Mills BORN TO MOVE?

Megueria will be holding Instructor Module Trainings (IMTs) for those interested to teach BORN TO MOVE at the following locations:

Brisbane - 15th and 16th February; and 
Indooroopilly State High School - 18th April

For more information go to www.lesmills.com.au/training/IMT or contact Maigan Fowler, Tribe Recruiter at Les Mills Asia Pacific on 02 6215 8159, E: maigan@lesmills.com.au

Details about Anna Megueria’s BORN TO MOVE classes will be published on the Fun Fit Kids website at funfitkids.com.au

More about BORN TO MOVE and becoming a licensed trainer can be found on the Les Mills site at www.lesmills.com.au/borntomove

Related Articles

6th January 2020 - Les Mills suggests the top 10 fitness trends for 2020

22nd November 2019 - Australian and New Zealand teenagers among the least active in the world

3rd September 2019 - New Zealand sporting bodies come together to change youth sport

25th July 2019 - National Sports Convention hears about action to meet youth physical activity guidelines

24th July 2019 - World Health Organization promotes physical activity action plan at National Sports Convention

12th July 2019 - Les Mills International transforms leadership to drive next growth stage

8th April 2019 - Les Mills International partners with Disney to inspire youth fitness

20th July 2018 - Report shows few Australians of all ages meeting physical activity guidelines

18th June 2018 - Multiple National Sports Convention strands to address increasing youth participation

8th December 2016 - Landmark study finds sport struggling to keep youth engaged

21st September 2015 - Fun Fit Kidz opens as Sydney’s first fitness facility for children

24th April 2014 - Les Mills Born to Move youth fitness program introduced at Cityfit in Bathurst

19th March 2014 - Les Mills on a mission to get young people moving

7th November 2013 - Les Mills Asia Pacific founder inducted into Australian Fitness Industry Roll of Honour

19th April 2013 - Are we creating the right environments for youth fitness?


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