News: Marketing
rEvolution acquires WePlay to strengthen marketing solutions for global brands
rEvolution - a global leader in sports marketing operating across Asia, the Middle East, North America and Europe - has acquired WePlay, a globally recognised performance-driven marketing…
read moreTourism NT collaboration showcases Northern Territory to USA
A collaboration between Tourism NT, TripAdvisor and the Darwin Street Art Festival will showcase the Northern Territory to a new tourism market in the USA. The collaboration will…
read moreQueensland Government launches new Arts and Disability Plan 2024-26
The Queensland Government has launched a new Arts and Disability Plan 2024-26 aimed at increasing jobs, audiences and markets for the work of Queensland d/Deaf and disabled artists and…
read moreNew study indicates brand investment as crucial to women’s football development
A study into women’s football from international payments network Visa, has found 70% of fans believe brands help boost the visibility of the game with 67% believing that brands are…
read moreImportance of experience the theme for 2024 NSW Visitor Economy Forum
Industry leaders, experts and stakeholders will gather for the 2024 Visitor Economy Forum at the ICC Sydney on Thursday 3rd October with a program focused on the theme ‘Experience…
read moreNSW Visitor Economy generates $52.9 billion in expenditure
NSW is celebrating another record-breaking year for its visitor economy, with total visitor expenditure reaching a new high of $52.9 billion with the state achieving the status of…
read moreTourism NT looks to strengthen connection between Aboriginal Territorians and tourism industry
Aboriginal cultures are central to the Northern Territory’s identity, and the campaign launched this week by Tourism NT - ‘Sharing your culture with visitors’ - is aimed…
read moreSingapore’s Gardens by the Bay promotes Toowoomba to the world
A major international marketing promotion has seen the Toowoomba Region feature in a two-month 850m2 pop-up display at Singapore’s Gardens by the Bay to commemorate this year’s…
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