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Viva Leisure continues expansion with 91st facility opening and record membership numbers

Viva Leisure continues expansion with 91st facility opening and record membership numbers
November 16, 2020

ASX-listed Viva Leisure is continuing its growth with the opening of its 91st facility today, following the opening of four other clubs in the past week.

Today’s opening of the hiit republic facility at Corrimal in the NSW Illawarra regions is the group’s 17th hiit republic location to open.

It follows new Club Lime gyms opening in Brisbane, Canberra and Corrimal last week and a further hiit republic opening in Canberra, bringing the group’s expansion to 10 new locations opened since 1st July 2020.

Today also sees all the group’s facilities operating with its five locations in metropolitan Melbourne opening after the easing of Victoria’s lockdown.

Viva Leisure last month announced that it had reached the membership milestone of 100,000 members - a record figure that does not include the Plus Fitness network of members, which remains at roughly 175,000 members.

When those numbers are included, the total group membership (direct and network) to 275,000 members.

Viva Leisure has also reported that its membership visits have rebounded strongly, with 552,871 visits in the month of September. This eclipsed January and February levels, which saw approximately 450,000 member visits.

In addition, Viva advised its Plus Fitness business is performing well with two new locations open in Sydney, and another 16 facilities scheduled to open in the current financial year.

October also saw the group acquired FitHQ in the Sydney suburb of Campbelltown, which added 1,500 new members to its client base. The company will look to rebrand the club and refit with new equipment.

Viva Leisure Chief Executive and Managing Director, Harry Konstantinou has highlighted that the COVID-19 pandemic has created an opportunity to acquire more smaller single and multi-club operators.

Commenting on the group's performance in the current business environment, Konstantinou stated "September saw the largest amount of new member signups in our history.

"In February 2020, prior to the pandemic, each of our clubs averaged 6,015 member visits per month, and this has increased to 6,428 visits per month per club in September, a significant increase which is building a strong platform for continued growth as members and the general community understand the benefits of a healthy body and mind."

Image: Club Lime Corrimal (top) and Club Lime’s new East Brisbane location (below).

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6th November 2020 - Australian gymgoers spend an average of $79 a month on memberships

3rd November 2020 - Melbourne fitness facilities prepare for post-lockdown reopening

29th October 2020 - Fitness Australia advise that risk of infection in a gym is less than ‘one in a million’

19th October 2020 - Reopened fitness clubs see more than two-thirds of members return

26th August 2020 - Viva Leisure announces ‘outstanding’ financial results with no loss in year-on-year income

14th August 2020 - ISPO identifies health orientation as key fitness trend in post Coronavirus-world

22nd July 2020 - Viva Leisure acquires Plus Fitness’ master franchisor for $20 million

15th June 2020 - New Queensland retail centre to feature Viva Leisure brands

25th May 2020 - Viva Leisure prepares for gym reopenings

26th March 2020 - Viva Leisure sheds more than 1,000 staff in 48 hours

2nd March 2020 - Viva Leisure reports ongoing growth and reveals new boutique brand

14th February 2020 - Viva Leisure opens new sites and completes Fit n Fast Health Clubs acquisition

17th December 2019 - Further growth for Viva Leisure with enhanced keyless club entry and launch of dedicated DAB+ radio station

2nd December 2019 - Viva Leisure looks to raise new capital as it announces acquisition of 13 Fit n Fast clubs

28th August 2019 - Viva Leisure 2018/19 financial results exceed prospectus forecasts

8th August 2019 - Viva Leisure launches new app to offer keyless entry into clubs

4th May 2018 - Club Lime opens 20th fitness club

17th December 2014 - Club Lime achieves industry first with ISO 9001:2008 Quality accreditation

6th June 2014 - Club Lime fitness clubs named Canberra’s most trusted brand


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