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Sydney Showground encouraged by return of events

Sydney Showground encouraged by return of events
December 18, 2020

Sydney Showground has advised that December has been an encouraging month with events of all sizes slowly returning to the venue, and with preparations for the Sydney Royal Easter Show in April well underway they are looking forward to a promising 2021.

2021 will see the return of the Big Bash League Cricket season in January, Sydney Showground will then bring guests the AGHA Gift Fair in February before working with Expertise Events to host the first-ever, 'Oz Comic-Con Pop-up event' in March, followed the full convention in September. The GWS GIANTS will once again be hitting the field, with the Dog Lovers Show and Jay Chou entertaining the masses later in 2021. 

It was a rare glimpse into normality last weekend as Sydney Showground welcomed 11,150 guests to the Sydney Pregnancy, Babies and Children’s Expo (PBCE).

Dispersing crowds through strategically planned session times and additional venue space thanks to Sydney Showground’s COVID-19 support options, PBCE Managing Director, Cameron Just said the event’s success came down to great collaboration.

Just advised “in delivering our December exhibition, we were fortunate enough to work with a venue that was flexible, supportive and solution-focused. The team at Sydney Showground went above and beyond to ensure we were able to run our event and provided a COVID Safe environment for both visitors and exhibitors.

“The show delivered above expectations with over 11,000 quality buyers. The collaborative attitude provided a win, win scenario for the venue, buyers, sellers and the PBCE team.”

Sydney Showground General Manager, Peter Thorpe said it was fantastic to see the site come alive with crowds again and added “it is always such a wonderful feeling to watch an event come to life, particularly when everyone has been so devoted to ensuring its success.

“As this challenging year finally comes to a close; it is a great time to acknowledge all the support the event industry has received and also, celebrate the unique partnerships and a strengthened sense of community that has arisen during this difficult time. While many events have been cancelled or postponed, others have defied the odds and delivered seamless COVIDSafe events that have driven the return of the event industry.

“Just here at Sydney Showground, we have seen things look a little different as our amphitheatre transformed into dance concerts for end of year recitals, AFL matches proceeded without crowds and exhibitions returned with social distancing measures in place, and crowds as enthusiastic as ever.

“As we step into a New Year, Sydney Showground and many other event venues and organisers are looking to the future to see what 2021 will bring and so far, the calendar is filling up!”

For more information on Sydney Showground up-coming events, please visit

Related Articles

2nd December 2020 - Sydney Showground collaborates with Expertise Events to deliver innovative event

21st October 2020 - Harry the hirer production team expands partnership with Sydney Showground

4th September 2020 - Sydney Showground launches COVID support options for events booked before end of 2020

28th February 2020 - The P.A. People support ICC Women’s T20 opening at Sydney Showground

20th February 2020 - Sydney Showground stadium prepares to host its first International cricket match

20th February 2020 - Sydney Showground introduces innovative security system

24th January 2020 - Sydney Showground enhances event sales and marketing experience with new virtual reality tool

10th January 2020 - Sydney Showground’s new virtual reality tool helps clients plan their event

8th October 2019 - Sydney Showground becomes Quayclean’s next big challenge

5th September 2019 - PMY Group to undertake major technology investment and management partnership at the Sydney Showgrounds

24th March 2019 - Sydney Showground begins AFL Season with introduction of reusable beer cups

18th March 2019 - Plastic drinking cups removed from Sydney Showground

25th February 2019 - Sydney Showground Stadium loses Spotless naming rights but experiences record breaking summer

14th February 2019 - Sydney Showground to welcome visitors with powerful Wi-Fi upgrade

12th February 2019 - Harry the Hirer partners with Sydney Showground for Audio-Visual requirements

16th October 2018 - Sydney Showground ready for Invictus Games catering

15th February 2018 - Sydney Showground marks 20 years of events and experiences

29th September 2015 - ATEC Expo returns to the Sydney Showground in 2016

7th February 2013 - Sydney Showground Stadium debuts as ‘boutique’ concert venue

23rd December 2011 - RAS appoints Turf Curator for new Sydney Showground

9th June 2010 - NSW Government Backs Sydney Showground upgrade

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