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New Tourism Australia campaign looks to leverage FIFA Women’s World Cup 2023

New Tourism Australia campaign looks to leverage FIFA Women’s World Cup 2023
July 17, 2023

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16th July 2023 - State Library of Western Australia celebrates FIFA Women’s World Cup 2023 with interactive exhibition

15th July 2023 - No rainbow armbands or ‘political’ symbols for players or fans at FIFA Women’s World Cup

15th July 2023 - Malfunction sees drones plunge into Melbourne’s Yarra River before Matildas’ Marvel Stadium send off

14th July 2023 - GlobalData reveals decrease in Australian tourism sector deal activity

13th July 2023 - adidas launches new campaign to celebrate 2023 FIFA Women’s World Cup Australia and New Zealand

5th July 2023 - Yadea becomes tournament supporter of FIFA Women’s World Cup 2023

24th June 2023 - Optus named an Official Supporter of the FIFA Women’s World Cup Australia & New Zealand 2023

8th June 2023 - FIFA’s claims over carbon-neutral Qatar 2022 World Cup found to be misleading

2nd June 2023 - Tourism Australia cuts 20 jobs at Sydney offices

1st June 2023 - FIFA Women’s World Cup 2023 sells over 850,000 tickets

12th May 2023 - Unilever named as new major sponsor for 2023 FIFA Women’s World Cup

20th April 2023 - Cisco named as Official Network Infrastructure Provider of FIFA Women’s World Cup 2023

13th February 2023 - Adelaide to host Tourism Australia’s signature incentive showcase Dreamtime

28th January 2023 - Tourism Australia judges Stokes Bay on Kangaroo Island as the nation’s best beach

26th October 2022 - Federal budget supports growth of visitor economy but slashes Tourism Australia funding

11th October 2022 - Ruby the animated kangaroo unveiled as Tourism Australia’s new brand ambassador

3rd October 2021 - Tourism Australia revises Aussie Specialist Program


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