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Evolution Wellness acquires Fivelements health resorts
Malaysia-based Evolution Wellness Holdings has announced the addition of integrated wellness resort brand Fivelements Pte. Ltd. to its portfolio - in addition to its Celebrity Fitness and Fitness First Asia divisions.
Marking the start of Evolution Wellness’s diversification of its portfolio from fitness into wellness, the acquisition of Fivelements brings the award-winning eco-wellness retreat Fivelements Bali and the newly opened holistic sports wellness retreat Fivelements Hong Kong into its operations.
Founded by Chicco and Lahra Tatriele, the Bali eco-wellness retreat, which is regarded as the ‘spiritual home’ of the brand, is set in a secluded jungle clearing next to the majestic Ayung River just outside Ubud.
Founded on traditional Balinese healing philosophies - namely Tri Hita Karana, which means living in harmony among spirit, human and nature - since opening its doors in 2010, Fivelements Bali has established itself as an innovative leader in residential wellness retreats, epicurean plant-based cuisine, transformative sacred arts programs, and wellness hospitality.
To date, Fivelements has won over 30 international awards spanning across hotel, wellness, spa, culinary and sustainable design industries, and welcomes guests from all over the world.
It also has a management contracts division; the first of such operations being Fivelements at the Hong Kong Golf & Tennis Academy in Sai Kung.
Commenting on the acquisition, Evolution Wellness Chief Executive Simon Flint stated “we’re really excited to bring on board Fivelements as a portfolio company.
“Fivelements ranks on the world stage in delivering comprehensive wellness and lifestyle transformation programs, along with plant-based cuisine, where visitors can experience the benefits of their own wellness journey and also take away with them insightful knowledge to help them on the path to wellness.
“The capability and talent at Fivelements provides us with an exciting opportunity to influence and enhance the value proposition for our existing customer base and add new revenue streams to the business by delivering an increased, complementary range of products and services.
“The addition of Fivelements to our portfolio is a part of our strategy to diversify our investments to bring a holistic integrated wellness approach and complement to fitness to both our existing and new customers. It represents a significant progression on our journey ‘from fitness to wellness’, and we look forward to Chicco and Lahra’s continued leadership to further build the Fivelements brand and realise its full potential.
“Research has shown us that there is considerable demand for yoga and sacred arts class formats, and part of our growth strategy will see us bringing standalone Fivelements Yoga and Sacred Arts Studios to the marketplace.”
Chicco Tatriele, co-founder and Managing Director of Fivelements, explained “we’re really proud of what we have achieved with the Fivelements brand and the numerous accolades we’ve received in the few years since inception.
“Becoming part of the Evolution Wellness family gives us the ability to take our brand to new heights, and to bring the benefits of a wellness lifestyle to people all over the world.”
Lahra Tatriele, co-founder and Vision Director of Fivelements, concurred, adding “we’re very excited at what the future holds as we move full steam ahead with the expansion of Fivelements, including introducing new innovative models in urban centres and more wellness retreat destinations.
“These strategic moves will help Fivelements to further establish its brand leadership in the US$3.7 trillion global wellness economy.”
Evolution Wellness was established by Navis Capital Partners and Oaktree Capital Management in 2017, acquiring the two leading fitness brands in South East Asia - Celebrity Fitness and Fitness First.
With a presence in six Southeast Asian countries, more than 150 properties and over 400,000 members, our goal is to leverage the strength of our brands and our management expertise to further increase our scale and reach across the region.
Chicco and Lahra Tatriele are members of the Global Wellness Institute serving the Mental Wellness Initiative, which aims to understand the pathways that help people stay well and thrive mentally as well as physically.
Images: Fivelements Bali (top and middle) and Lahra and Chicco Tatriele (below).
23rd October 2017 - Technogym to host Global Wellness Summit in 2018
10th August 2017 - Fitness First Asia partners with Wexer to deliver new digital membership
3rd August 2017 - Tony de Leede appointed to Global Wellness Summit Advisory Board
23rd February 2017 - Asian fitness club merger sees creation of Evolution Wellness
29th September 2016 - Quadrant expands wellness empire with acquisition of Fitness First Australia
8th April 2016 - Owners look at sale of Fitness First’s global operations
31st August 2015 - Fitness First opens exclusive Gravity club in Singapore
10th July 2012 - New openings mark ‘aggressive expansion’ by Celebrity Fitness
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