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Visit Sunshine Coast appoints new Head of Marketing

Visit Sunshine Coast appoints new Head of Marketing
June 1, 2021

Visit Sunshine Coast has announced the appointment of Kelly Ryan - a highly experienced tourism marketer - to the key role of Head of Marketing. Ryan will commence her new role from early July.

During the past 12 years, Ryan has supported the Canberra tourism industry in senior marketing roles including as Director of Strategy and Insights as well as Director of Marketing at VisitCanberra.

In this capacity, Ryan was responsible for leading a marketing team of 15 staff in delivering strategies and campaigns for the Australian Capital Territory. Most notable of these was the Human Brochure which was awarded best National Destination Marketing Campaign at the Australian Tourism Awards In 2014. 

Most recently, Ryan has been working at the highly regarded National Portrait Gallery in Canberra where she has held the position of Manager External Relations for the past eighteen months.  

Visit Sunshine Coast Chief Executive, Matt Stoeckel welcomed Kelly to Team Sunshine Coast at what is a critical time for the destination and noted “Kelly is a well-recognised leader in tourism marketing with a proven track record of delivering results for destinations and national attractions.

“Kelly's wealth of experience and passion for destination marketing make her a natural fit for the Sunshine Coast. During her time with VisitCanberra she led a high performing marketing team that contributed towards record visitor arrivals to the region, and I know she can do the same for us.

“Critically, Kelly’s experience in brand management will be fundamental to rolling out Sunshine Coast's new destination brand, 'For real'.”

Related Articles

17th May 2021 - Visit Sunshine Coast welcomes leading tourism business event planners

4th February 2021 - Visit Sunshine Coast and Tourism Noosa partner in launching new tourism campaign

15th January 2021 - Visit Sunshine Coast welcomes Matt Stoeckel as new Chief Executive

30th June 2020 - Visit Sunshine Coast welcomes partial opening of Queensland borders

21st January 2020 - Jo Prothero appointed as Head of Marketing at Visit Sunshine Coast

18th June 2018 - Visit Sunshine Coast supports plastic bag ban

11th January 2016 - Experienced international tourism specialist joins Visit Sunshine Coast


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