Latest News

Back to Latest News back


Victoria Tourism Industry Council welcomes business support package for ‘battered’ tourism industry 

Victoria Tourism Industry Council welcomes business support package for ‘battered’ tourism industry 
July 11, 2020

The Victoria Tourism Industry Council (VTIC) has welcomed the $534 million business support package announced yesterday by the Victorian Government, saying that it will be “a lifeline for a battered tourism industry”.

Welcoming the support for businesses as a result of the six-week lockdown in Metropolitan Melbourne and Mitchell Shire, VTIC Chief Executive, Felicia Mariani advised “the specific inclusion of further support for tourism accommodation businesses within this package is vital to supporting an industry that has been decimated over the past many months.

“We’ve spoken to operators across the state and heard first-hand the trauma and despair that is pushing this industry to its limits in Victoria. Accommodation properties have experienced 100% cancellations since the Premier’s announcement this week and these businesses are on their knees right now.”

Expansion of the $5 million relief package that was introduced last week when the initial ten postcodes were first locked down has been something VTIC has been calling for as these lockdowns were expanded.

Mariani advised “we’ve been working with (the Victorian) Government over the past few days to provide input into its planning, and we are pleased to see that a $40 million relief fund for accommodation operators is included in today’s business support initiatives.”

Accommodation operators across the state who have experienced cancellations from any of the affected postcodes in Metro Melbourne or Mitchell Shire can apply for a reimbursement of up to $225 per bookable accommodation product for up to a cap of $1,125.

Mariani went on to say “the industry needs to see immediate promotion of region-to-region travel across Victoria so that regional areas that are open can see some visitation return. Region-to-region travel is worth $2.3 billion with 6.4 million visits annually.

“These regional centres across Victoria are not in lockdown and we need to encourage visitors to travel there.

“The additional business support within this $534 million package will also help many tourism businesses who are struggling to stay afloat. In particular, the expansion of the Business Support Fund with further $5,000 grants to 80,000 small businesses in the affected postcodes, and the further deferral of payroll tax into the first half of FY20/21 for eligible businesses with payrolls up to $10 million, will help many businesses to weather this latest crisis.

Mariani added “the $20 million to support businesses in the CBD, Southbank and Docklands is vital as many of our cafes and restaurants across the city have not been able to reactivate over the past many weeks with city workers still working from home and offices empty.

“The additional $30 million for hospitality and the night-time economy will be a tremendous boost and responds to the issue that many of these larger establishments were unable to benefit from previous rounds of support from the Victorian Government.”

Images: Attractions such as Sovereign Hill Ballarat have only recently reopened.

Related Articles

10th July 2020 - Victorian Government announces $534 million support package for Coronavirus impacted businesses

9th July 2020 - Vail Resorts suspend operations at Mt Hotham and Falls Creek due to latest COVID-19 outbreak

9th July 2020 - Doubts over A-League restart averted as NSW Government grants travel exemptions to Victorian clubs

7th July 2020 - Victoria Tourism Industry Council concerned over re-imposed Melbourne lockdown

7th July 2020 - Creative Victoria launches new grant program to help music venues during lockdown

7th July 2020 - Industry impacted by new Victorian Coronavirus lockdown

6th July 2020 - Great Victorian Rail Trail strategy supported by three Victorian councils

30th June 2020 - Queensland to reopen borders to all except Victorians

25th June 2020 - Victorian fans to be prevented from attending NRL and AFL games in NSW

21st June 2020 - Steampunk Victoriana Fair Cancelled

20th June 2020 - Victorian Government tightens Coronavirus restrictions after second wave of infections

15th June 2020 - Victoria Tourism Industry Council welcomes easing of restrictions but highlights challenges of the four square metre rule

10th June 2020 - Victoria Tourism Industry Council welcomes Sovereign Hill’s reopening announcement

1st June 2020 - Victorian national parks closed after social distancing breaches

13th May 2020 - Survival package unveiled for Victorian sport, tourism and creative industries

6th May 2020 - Victorian Government announces support for casual workers stood down from shuttered public sector venues

4th May 2020 - Victorian wildlife attractions receive financial lifeline

21st March 2019 - Review to determine ways to expand tourism In Regional Victoria

7th June 2017 - VTIC highlights challenges for tourism in regional Victoria

29th February 2016 - New marketing campaign promotes regional Victoria

Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.


supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Felton Industries

Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…

read more

Parks / Play / Recreation / Sport / Venues



Email for trade enquiries:  Customer support desk - Click Myzone support or go to ‘help’ on myzone app to access live support. Myzone® is the leading…

read more

Fitness / Sport / Technology / Wellness



    SimplySwim is a school management solution that helps swimming school owners and managers optimize operations by automating functions such as managing class schedules, billing and…

read more

Aquatics / Education / Recreation / Safety / Technology



Commercial Aquatics Australia provides aquatic solutions nationwide and is one of the largest and most experienced companies specialising in the design, construction, renovation, service, maintenance…

read more

Aquatics / Design / Play / Waterparks


XBODY Australia Pty Ltd

PROVEN BUSINESS CONCEPTS WITH XBODY XBody’s goal is to see you and your EMS business succeed. That is why we don’t just sell equipment, we provide know-how, expert knowledge,…

read more

Fitness / Technology / Wellness



Ausfit began in 1992, providing software services to the health and fitness sector including ClubWise, a fully hosted web-based product which combines state of the art club management software,…

read more

Billing / Finance / Fitness / Technology


@leisure Planners

@leisure is a team of experienced leisure, aquatic and sports facility managers and planners, with market modelling, sports management, recreation planning, business and GIS qualifications. We have…

read more



Hydrocare Pool Services

Hydrocare Pool Services Pty Ltd offer 30 years of experience in aquatic industry features, products and water treatment. Hydrocare Pools has undertaken water treatment for aquatic centres and…

read more

Aquatics / Attractions / Play / Recreation / Technology


get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business