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Technogym and Audi combine to present first wellness concept car

Technogym and Audi combine to present first wellness concept car
March 5, 2015

A partnership between global fitness equipment supplier Technogym, car maker Audi and Italdesign Giugiaro will see the world’s first wellness car launched today (5th March) at the Geneva Motor Show.

The gea concept car- dubbed the future of luxury class mobility - features integrated wellness modes developed thanks to the collaboration between Italdesign Giugiaro,  Audi and Technogym.

Ideal for long-distance trips, it enables passengers to perform isometric exercises which are a great for muscle awakening. When the driver selects wellness mode, dashboard LED lights turn to amber, creating a warmer, more relaxing atmosphere.

Two aluminium handles are fitted into the rear sets. By activating a sensor, the handles pop out of the compartment and can be used for upper body routines. For lower limbs, two flat boards have been fitted to the floor, also designed by Technogym. These can be made to be raised and used for stepping exercises. The monitor displays a video tutorial of Technogym exercise programmes to guide the user.

There is also room between the seats for a small fridge compartment where drinks or juices can be conveniently stored. At the top, a small drawer contains cosmetics and a perfumed pouch for aromatherapy.

For more information on Geneva’s 85th International Motor Show, which runs until 15th March, go to www.salon-auto.ch/en

Click here to contact Technogym Australia via their entry in the Australasian Leisure Management Supplier Directory. 

Related Articles

4th March 2015 - Technogym debuts new fitness integration with Samsung

7th February 2015 - Technogym launches wellness funding program for young entrepreneurs

1st February 2015 - Investing in wellness can redesign welfare

17th January 2015 - Technogym to present ‘Let’s Move for a Better World’ campaign for a second year

7th October 2012 - Bill Clinton opens Technogym global wellness village

8th February 2012 - Technogym claims global wellness leadership at Davos World Economic Summit


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