Latest News

Back to Latest News back

 

CINZ and Tourism New Zealand to expand collaboration to grow business events

CINZ and Tourism New Zealand to expand collaboration to grow business events
September 11, 2017

The marketing of New Zealand as an international business events destination will continue to be enhanced by an ongoing agreement between Tourism New Zealand and Conventions and Incentives New Zealand (CINZ).

The two organisations have re-signed for a fifth year a Memorandum of Understanding (MOU) that confirms cooperative activity in the promotion of international business events to New Zealand. This most recent commitment will build on the momentum of previous years encouraging visitation to New Zealand from the lucrative business events sector.

Tourism New Zealand’s Chief Executive Stephen England-Hall says the organisation will continue to support CINZ’s Australian trade events to enable greater reach and effectiveness.

Tourism New Zealand will continue to drive global marketing campaign activity in support of the sector, and operate the Conference Assistance Programme as the key tool in securing large scale international conferences.

England-Hall explains “Tourism New Zealand and CINZ have a longstanding relationship (and) with the increased focus on international business events as a factor in this country’s economic growth the MOU ensures full collaboration on the most meaningful opportunities.

“And the results are strong with International Visitor Survey figures detailing that Conference and Convention arrivals were up 11% - 70,688 - for the year end June 2017. Additionally, New Zealand rose four places in the most recent International Congress and Convention Association (ICCA) data to 12th spot in Asia Pacific and 47th spot in the world.

“Clearly our focused approach to partnering works.”

CINZ Chief Executive Sue Sullivan says the coordination across the sector delivers significant benefit for the New Zealand industry and the economy as a whole.

Sullivan adds “CINZ’s programme of work continues to be enhanced by the MOU. We work in partnership in the Australian market place, leveraging the relationships to maximise the opportunities for New Zealand and our members.

“We continue to use the 100% Pure New Zealand message in all marketing activities as the overarching destination message. We will continue to work to develop the annual trade show MEETINGS with a real focus on the buyers beyond Australia.

“As with all things, much greater success can be achieved when we work together to maximise the strengths of each organisation. It is imperative that the industry is seen by the market as a collective, working hand in hand.” 

5th June 2017 - BRIGHT FUTURE FOR NEW ZEALAND BUSINESS EVENTS

1st June 2017 - CHRISTCHURCH CENTRE DESIGNS REVEAL WORLD-CLASS VENUE 

4th May 2017 - AUCKLAND TO HOST TOURISM ACTIVITY EXTRAVAGANZA FOR TRENZ DELEGATES

3rd May 2017 - SKYCITY WELCOMES NEW CHIEF EXECUTIVE WITH TRADITIONAL MAORI CULTURAL CEREMONY 

14th March 2017 - SURVEY REVEALS DEPTH OF NEW ZEALAND TOURISM INFRASTRUCTURE NEEDS

8th March 2017 - CONVENTIONS GENERATE HIGH VALUE FOR NEW ZEALAND

1st March 2017 - DEPARTMENT OF CONSERVATION TO CHARGE FOR ACCESS TO NEW ZEALAND’S NATIONAL PARKS? 

31st January 2017 - TOURISM INDUSTRY AIMS TO MAINTAIN RECORD GROWTH

21st December 2016 - TOURISM NEW ZEALAND NAMES NEW CHIEF EXECUTIVE


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

CENTAMAN

Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…

read more

Access / Billing / Fitness / Technology / Ticketing

 
 

Fun Wheels Pty Ltd

Fun Wheels Pty Ltd are the premium dealer in Australasia for the Dutch company BERG’s commercial and domestic products. Our flagship product is their revolutionary pedal go-kart – the…

read more

Attractions / Tourism / Venues

 
 

PRIAVA

About Priava's Technology -  Priava is a cloud-based and centralised venue and event management system aimed at venues of all sizes. With its familiar and easy-to-use web interface, the…

read more

Attractions / Billing / Entertainment / Events / Technology

 
 

Humanforce

Humanforce is a global provider of workforce management solutions for companies who need flexibility to manage complex workforces. Companies use Humanforce to manage everything from time and…

read more

Hospitality / Retail / Technology / Venues

 
 

Centaman Entrance Control

Turnstile Entry Systems and Access Control Centaman Entrance Controls’ Award Winning Range of Access Control Systems includes tripod & triarm turnstiles, speedgates, full height…

read more

Access / Entertainment / Sport / Ticketing / Venues

 
 

revolutioniseSPORT

revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…

read more

Recreation / Sport / Technology

 
 

SWIMPLEX AQUATICS

Swimplex Aquatics are a world-class company dedicated to the commercial pool, waterslide industry. We are Australian market leaders servicing all states Australia wide. Swimplex provide a full…

read more

Aquatics / Attractions / Design / Play / Waterparks

 
 

Felton Industries

Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…

read more

Parks / Play / Recreation / Sport / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business