Tim Batt Water Solutions are at the very forefront of the commercial aquatic business in Australia, with over 30 years specific experience supplying and installing chemical control and dosing…read more
Chiefs handling of stripper allegations slammed as public relations disaster
The handling of allegations that Waikato Chiefs rugby players were involved in inappropriate contact with a stripper is among the worst examples of crisis management ever seen by a New Zealand public relations expert.
Bill Ralston, Director of Deadline Ltd, told Newstalk ZB that the public relations management that followed the allegations was "one of the worst pieces of handling of a crisis" he had ever seen.
When the allegations arose that Chiefs rugby players had inappropriately touched a stripper at the team's Mad Monday celebrations, Andrew Flexman Chief Executive of the Super Rugby franchise, initially cast doubts on the credibility of the allegations.
In a later press conference, Flexman said he was "really, really disappointed" a stripper had been hired and "did not condone" that decision.
The Chiefs' major sponsor, Gallagher Group, has supported the franchise with Corporate Services Executive Margaret Comer saying she was "reluctant to say that the boys were out of line".
Comer told Fairfax "if a woman takes her clothes off and walks around in a group of men, what are we supposed to do if one of them tries to touch her?"
Ralston said the only person to have come out of the saga with "any credit" was All Blacks coach Steve Hansen.
Ralston stated "(Hansen) came sailing through the middle of it all and took his All Blacks brand out of the argument and moved on."
Ralston said the Chiefs should have followed the PR mantra: 'CAP': showing concern first, then taking action, then putting the event into perspective.
Ralston believes Comer's comments were damaging, commenting "I don't think (she) has done herself any good, her company any good or the Chiefs any good with that comment.
"It's just wound the whole thing up even more."
Click here to listen to the interview on Soundcloud.
17th November 2014 - AALARA TO STAGE CRISIS AND INCIDENT MANAGEMENT SEMINARS
16th March 2013 - CITYFITNESS SECURES TWO-YEAR WAIKATO CHIEFS SPONSORSHIP
29th August 2012 - CYBEX LAUNCHES PR GUIDE FOR FITNESS BUSINESSES
15th June 2012 - WHY DID IT TAKE FITNESS FIRST FOUR YEARS TO SAY ‘SORRY’?
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
Solar Pool Heating & Swimming Pool Covers since 1974. Sunbather offer an Australian made product which undergoes continual development to enable you to trust in the Sunbather brand. We deliver a…read more
Activating skyscapes for tourism, art, leisure and living TouchCloud Global (TCg) is a highly specialised international consultancy, broker and principal, devoted solely to activating and energising…read more
A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…read more
revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…read more
Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…read more
HYPOXI® is one of Europe’s most successful health and weight loss studio concepts. It’s the first weight loss technology to incorporate exercise with advanced vacuum and…read more
We are Aussie Strength. The ultimate supplier for Commercial Gym Equipment that's built to deliver in the toughest environments. From USA-Built hardcore weight training equipment from Arsenal…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!