News: Marketing

Nielsen analysts suggest new ways to ‘value’ the rise of women’s sport

Executives at global measurement and data analytics company Nielsen suggest that television viewership and attendance shouldn’t be the only measure used in putting a…

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Mar 14, 2019 Marketing / Sport / Venues /


Wilpena Pound Resort releases first-ever Aboriginal accommodation App

Wilpena Pound Resort has released an app for visitors to South Australia’s spectacular Flinders Ranges, a first for an Australian Indigenous accommodation business.  Fully…

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Mar 14, 2019 Culture / Environment / Marketing / Parks / Tourism /


TSG brands to host first ever combined exhibit at Fitness Show Sydney 2019

Leading global business management software and payment solutions provider TSG will be collectively exhibiting four of its brands for the first time at the upcoming Fitness Show Sydney.…

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Mar 14, 2019 Aquatics / Billing / Finance / Fitness / Marketing /


Australian Golf Industry Council reports positive trend in competition rounds

The National Competition Rounds Report for 2018 has been released by the Australian Golf Industry Council, showing that over 10.43 million rounds were recorded in 2018 by GolfLink, an…

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Mar 13, 2019 Golf / Marketing / Recreation /


New marketing strategies needed to drive ongoing growth of 24/7 gyms

While 24/7 gyms have driven strong growth in the fitness industry over the past five years, an IBISWorld analyst suggests that revenue growth will slow over the coming five-year period.…

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Mar 12, 2019 Fitness / Marketing /


Metallica’s Australasian stadium tour to offer enhanced experiences for ticketholders

Live Nation Entertainment's announcement of the return of rock band Metallica to Australia and New Zealand for a series of concerts later this year, will see every ticket purchased…

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Mar 12, 2019 Entertainment / Events / Marketing / Technology / Ticketing /


Veteran Geelong tourism leader to retire

Experienced tourism leader Roger Grant has announced his intention to retire as Executive Director Tourism Greater Geelong and the Bellarine. Grant has served in his regional tourism role…

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Mar 11, 2019 Attractions / Marketing / Tourism /


Tourism and Transport Forum research shows Australians ‘love’ international tourists

Australians “love” international tourists and think they make the country’s economy stronger, according to a survey conducted by the Tourism and Transport Forum (TTF) in…

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Mar 10, 2019 Government / Marketing / Tourism /


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