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Bosch Australia to help bushfire victims

Bosch Australia to help bushfire victims
February 22, 2020

In response to the catastrophic bushfires that affected communities across Australia, Bosch Australia has pledged a corporate donation of $500,000 to provide assistance and support to communities. The funds will be allocated to an appropriate project in the first quarter of 2020.

President of Bosch Oceania, Gavin Smith noted “it’s critical that businesses are a part of the rescue effort for devastated communities at a time like this. The economic impact of this crisis is likely to deepen. We must make sure that the response and rescue effort by businesses reflects the scale of the disaster.”

Further to this, in January, Bosch Australia announced it will take part in the Victorian Government's Business and Sport for Bushfire Recovery Program. Along with other businesses, sporting organisations and government agencies, Bosch Australia aims to stimulate economic activity by hosting events, meetings, and conferences in bushfire-affected communities when it is safe to do so.

Smith stated “this is a great initiative, by pledging to hold events in these small towns, we are helping affected communities get back on their feet. We are supporting what will be a long and difficult recovery process.”

This pledge has already been fufilled by the Bosch Automotive Electronics division. It will hold a leadership retreat in Beechworth for 2-days in late-February, with more divisions to follow suit in the coming months.

The leadership retreat will host, Jenny O’Connor, Mayor and  Chief Executive of Indigo Shire Council to  speak to the group about leadership in a time of challenge including how business can support regions under economic pressure.

As a global company, the Bosch Group employs roughly 403,000 associates worldwide (as of 31st December, 2019). Bosch Australia has communicated to associates globally that now is the time to visit Australia - although bushfires have torn through communities, these towns rely on tourism to survive, and associates have been strongly encouraged to take a trip Down Under.

Bosch products play a significant role in the Australasian leisure and entertainment industry and are distributed by Jands.

Image shows (from left): Actor Rachel Griffiths; Chief Executive Visit Victoria Brendan McClements; Victorian Premier Daniel Andrews; General Manager Clubs & Broadcasting, Australian Football League Travis Auld; Victorian Minister for Tourism, Sport and Major Events Martin Pakula; Bosch Australia President Gavin Smith

Related Articles

17th February 2020 - Fire Fight Australia concert raises $9.5 million for bushfire relief

17th February 2020 - Parks Victoria collaborates to protect historic huts from bushfires

16th February 2020 - Endangered Corroboree Frogs survive bushfires in Victoria

10th February 2020 - Kryal Castle acknowledges efforts of volunteers and emergency services during Victoria’s bushfire crisis

6th February 2020 - Extensive bushfire damage prevents Selwyn Snow Resort opening for 2020 season

29th January 2020 - Australia’s major sports unite to aid bushfire affected communities rebuild

27th January 2020 - International adventure tourism community rallies to support Australia during bushfire crisis

25th January 2020 - Lifesaving patrols return to bushfire devastated Mallacoota 

23rd January 2020 - Tourism Australia launches $20 million campaign to support bushfire affected industry

14th January 2020 - Zoo and Aquarium Association develops plan to help wildlife recover from Australia’s bushfire crisis

11th January 2020 - Bushfire impacted Rainbow Serpent Festival to be reborn

10th January 2020 - Sport and venues rally to back bushfire relief

6th January 2020 - Victorian Government announces new dedicated agency to guide bushfire recovery

4th January 2020 - VTIC provides advice for businesses impacted by the bushfires

18th February 2020 - Bosch commences construction of new facility to support Australian manufacturers


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