Latest News

Back to Latest News back

 

AJ Hackett considers using drones to capture guest experiences

AJ Hackett considers using drones to capture guest experiences
May 16, 2015

International bungy jumping operator AJ Hackett is considering using drones to capture the screams and exhilaration of jumpers from every angle.

More than a dozen representatives from the company’s attractions across the world have been meeting in Cairns this week to discuss initiatives to improve the company’s global reach.

AJ Hackett sales and marketing managers from China, Portugal, Russia, France, New Zealand and Australia also lined up at AJ Hackett’s bungy tower at Smithfield to take the plunge themselves, taking home any ideas about how to improve their own jump experiences.

AJ Hackett Global Sales and Marketing Manager Nigel Hobbs told The Cairns Post that the company was discussing incorporating drone technology into customers’ experiences.

Bungy jumpers currently have the option of filming their adventures on small video cameras which are attached to their arms.

However, Hobbs said drones would provide customers with unparalleled footage of their jump, stating "we want to find out whether we can track people through jumps or swings.

“We’d love to be able to have drones tracking people.

"I really believe, in the future, we will be able to offer that product – as soon as the technology moves closer and makes it more accessible.”

While it may be perilous having bungy jumpers venturing anywhere near whirring blades of flying drones, Hobbs said the representatives were discussing options to ensure there were no close encounters.

He added "we’d have to have it set up so you completely remove that as an option,.

“The drone may need to be tethered.”

AJ Hackett’s Cairns facility, established in 1990, was the first purpose-built bungy tower in the world.

As with many other adventure attractions, providing video and photographic souvenirs is a major part of secondary spend income for AJ Hackett.

29th October 2014 - AJ HACKETT TAKES ON AUCKLAND SKY TOWER’S SKYJUMP AND SKYWALK ATTRACTIONS

18th October 2013 - AJ HACKETT BUNGY LAUNCHES 25TH BIRTHDAY COMPETITION


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Aussie Strength

Commercial gym equipment supplier Aussie Strength was wound up at the end of 2022.    .aussie p { padding:20px; }

read more

Fitness / Technology / Wellness

 
 

The Pool Enclosure Company

Now TPEC Pool Enclosures - see www.ausleisure.com.au/suppliers/tpec-pool-enclosures

read more

Aquatics / Design / Recreation / Venues

 
 

BH Fitness

BH Fitness, part of the long-standing and iconic bike manufacturer BH Group, is a global leader in fitness equipment for both Commercial and Home markets. The company, with the headquarters based in…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

Jonas Leisure

Jonas Software operates over 110 independently managed software brands around the world, providing them with the strategic guidance and financial security required to be leaders in their respective…

read more

Aquatics / Billing / Fitness / Recreation / Sport

 
 

PerfectGym

Perfect Gym Solutions is a software as a service (SaaS) solution purpose-built to service the fitness industry, with over 1000 clients servicing over two million gym members across 40 countries making…

read more

Access / Fitness / Marketing / Recreation / Technology

 
 

Worldwide Sports Management

Principal Consultant Simon Weatherill has spent the last 20 years developing the world renowned Melbourne Sports Hub, as former Chief Executive Officer of the State Sports Centres Trust…

read more

Aquatics / Consultants / Recreation / Sport / Venues

 
 

Summit Fitness

Summit Fitness Equipment is now part of NovoFit - see www.ausleisure.com.au/suppliers/novofit/

read more

Fitness / Recreation / Technology / Wellness

 
 

Digonex

Digonex is a leading provider of customised dynamic pricing solutions to clients in arts and entertainment, sport, attractions, cultural institutions and retail sectors. Digonex’s technology is…

read more

Attractions / Entertainment / Sport / Technology / Ticketing

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business