Latest News

Back to Latest News back

 

The Fitness Generation announces new Brand line up for 2016

The Fitness Generation announces new Brand line up for 2016
March 10, 2016

After 34 years of distributing global brands throughout Australia, The Fitness Generation has announced their most significant brand acquisitions and new product launches in its history. 

Set to launch at the upcoming 2016 Australian Fitness & Health Expo in Melbourne, The Fitness Generation will showcase two of the most innovative strength brands in the industry: FREEMOTION™ and HOIST®.  These leading brands are acknowledged for being ‘best in class’ in Cable Based Training and Selectorised Strength and join TFG’s strength solutions that include Paramount, recently acquired by TRUE Fitness and The Fitness Generation’s own value range, HEALTHSTREAM. 

TRUE FITNESS’s new Variable Stride Elliptical (Spectrum), Lateral Trainer (Traverse) and FREEMOTIONS’s Incline Trainer along with the new commercial grade Schwinn Airdyne AD8 will also feature at Filex 2016.  

FREEMOTION™ and HOIST® join and complement TRUE FITNESS and EXPRESSO and HEALTHSTREAM.  Further TFG has recently acquired distribution of VASA TRAINERS, PEAK PILATES, LEMOND, POWER PLATE and ROCKIT, with consumer brands including SCHWINN, NAUTILUS and SPINNING. 

Welcoming the distribution of the new products, The Fitness Generation (TFG) Chief Executive Tim Horskins comments “TFG is gearing towards celebrating 50 years in the industry and as such we have strengthened our ties with brands that best fit with the direction of the company.

“The industry is continually developing and the demand has grown to offer specific products dedicated to High Intensity Zones , Functional Strength, Free Weight, Flexibility and of course Cardio.  The Fitness Generation has always maintained no single manufacturer can be best in class in each category, so it’s imperative we exclusively offer products from specialist global brands that cater for these needs.”   

Freemotion is the world's largest marketer and manufacturer of fitness equipment, with a heritage of revolutionising the industry with innovative products.

FreeMotion Fitness™, a subsidiary of ICON Health & Fitness, is dedicated to providing total fitness solutions, comprehensive training and unparalleled products. FreeMotion™ is the first and only full circuit of integrated functional strength training equipment. 

HOIST Fitness Systems was established in 1977 with the goal of providing superior strength training equipment to gyms and facilities around the globe. Since that time, their product innovations have redefined the way people approach strength training. 

Click here to contact The Fitness Generation via their entry in the Australasian Leisure Management Supplier Directory.

Images: FreeMotion Fitness (top and below) and Hoist equipment in action (middle).

9th March 2016 - FITNESS AND HEALTH EXPO TO PRESENT THE FUTURE OF FITNESS

13th January 2016 - THE FITNESS GENERATION LAUNCHES NEW PERSONAL POWER PLATE

13th October 2015 - THE FITNESS GENERATION ANNOUNCED AS NEW AUSTRALIAN DISTRIBUTOR FOR VASA PRODUCTS

28th September 2015 - THE FITNESS GENERATION TO DISTRIBUTE HOIST FITNESS EQUIPMENT IN AUSTRALIA


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

TECHNOGYM AUSTRALIA

Technogym is the leading company in the Wellness and Fitness field all over the world. With 2,200 employees, 14 branches in Europe, U.S., South America, Asia  and Australia, Technogym exports its…

read more

Fitness / Technology / Wellness

 
 

Vivaticket

As of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as Vivaticket Pty Ltd.  Vivaticket is the ideal strategic partner for the organisation and management of your…

read more

Attractions / Entertainment / Sport / Ticketing / Venues

 
 

Altitude Training Systems

ATS are global leaders in altitude training and research. From mask systems and inflatable tents to simulated altitude facilities, we help all athletes gain the competitive edge. Our…

read more

Fitness / Sport / Technology

 
 

TJS Services

TJS Services is a leading national facility services provider. We deliver quality cleaning, maintenance, construction and facility management services to over 1,500 sites Australia wide.  Our…

read more

Hospitality / Retail / Venues

 
 

WATERPLAY Solutions Corp

Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…

read more

Aquatics / Attractions / Play / Recreation / Waterparks

 
 

MYRTHA POOLS

Founded in 1961, Myrtha Pools® quickly became Italy’s première swimming pool company, and has since grown into one of the world's leading swimming pool construction…

read more

Aquatics / Design / Play / Waterparks / Wellness

 
 

Felton Industries

Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…

read more

Parks / Play / Recreation / Sport / Venues

 
 

CENTAMAN

Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…

read more

Access / Billing / Fitness / Technology / Ticketing

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business