Latest News

Back to Latest News back

 

SportAccord event to focus on women in sport

SportAccord event to focus on women in sport
March 7, 2019

With normalising sport for every woman and girl still a big challenge for many countries around the world, SportAccord, the leading annual global gathering for sporting leaders involved in the business of sport, has today confirmed its MediaAccord conference program: Media’s Ever Important Role and Contribution to Sport and Society, taking place on 9th May 2019 at the Gold Coast Conference and Exhibition Centre.

"The rate of change in women’s sports is one of the most exciting trends in the sports industry", ran the headline in a recent Nielsen Sports Women’s Sports research report (2018) which covered eight markets including Australia and New Zealand.

Commenting on this challange, Jennah Wootten, General Manager Partnerships and Communications at Sport New Zealand and a SportAccord speaker, commented “Sport New Zealand is leading our sector’s response to a new central government strategy designed to empower women and girls to reach their potential through sport and active recreation. 

“Like many other countries we have concerning underrepresentation of women and girls being physically active, occupying leadership roles and lagging behind men in terms of value and visibility. 

“This new strategy has energised the sector and builds on recent successes such as securing the hosting rights for International Working Group on Women in Sport Conference 2022. It is an exciting time to be a female working in sport within New Zealand.” 

During her MediaAccord case study, Wootten will share details of the new government strategy for New Zealand, its fresh initiatives and how the sport and recreation sector has responded to them, as well as the hardest obstacles to overcome in the future.

In the last few years, increasing numbers of professional leagues can now be found worldwide, and in Australia, women’s leagues such as the Rebel Women’s Big Bash and the Women’s Australian Rules Football League (AFLW), are attracting large audiences, stand-alone sponsorships and broadcast revenue.

While coverage of female athletes and women’s sport have increased considerably, there are still challenges for women working, or hoping to work, in sports media. What can be done to help create positive media guidelines with regard to gender equality in competition schedules and coverage? 

What are some pro-active steps for ensuring better female representation within written, television and photographer media circles? What is the media’s role in how female athletes are/should be portrayed? And, how can sports media best engage the public to promote a healthier, more active society?

A panel session discussing Women in Sport Media will address these challenges. Panellists taking part include: Clare Briegal, Chief Executive, International Netball Federation; Belinda Clarke AO, interim Executive General Manager Team Performance Cricket Australia; Tracey Holmes, Senior Reporter/Presenter, News Radio ABC (Australian Broadcasting Corporation); and Jennah Wootten.

This will follow with a debate on Major Event Bidding and Media and discuss how cities can get the public onboard with: Alain Mercier, Editor in Chief, Francs Jeux; Philip Pope, General Manager Communications, Queensland Rugby Union; Wayne Smith, Senior Sport Writer, The Australian. 

Australasian Leisure Management is a media partner for SportAccord 2019.

Click here for information on the 2019 SportAccord World Sport and Business Summit in the Australasian Leisure Management industry Calendar.

Image of Jennah Wootten

Related Articles

5th March 2019 - Impact of Big Data and Analytics to be examined at SportAccord Gold Coast Summit

22nd February 2019 - SportAccord Gold Coast event generates exhibitor interest

15th February 2019 - DB Schenker named official logistics provider for SportAccord on the Gold Coast

8th February 2019 - SportAccord Gold Coast conference features key topics for sport lawyers and administrators

21st January 2019 - SportAccord Gold Coast to explain the role of sport in improving health outcomes

30th November 2018 - New research highlights ongoing barriers to women in sport leadership

18th October 2018 - New report shows rising international interest in womens sport

17th October 2018 - Registrations open for 2019 Gold Coast SportAccord Summit

6th September 2018 - Gold Coast to host 2019 SportAccord World Sport and Business Summit

15th May 2018 - World Masters Games 2017’s Jennah Wootten to join Sport New Zealand

31st May 2016 - New Zealand’s major sports commit to diversity and inclusion


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Smart Connection Consultancy

Smart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…

read more

Consultants / Recreation / Sport / Surfaces

 
 

IEDM

iEDM integrate Design, Engineering and Delivery Management services to convert existing spaces into exciting new entertainment venues. Our team consists of highly qualified professionals with diverse…

read more

Consultants / Design

 
 

PlayRope

Playrope Aqua-Fun, are the Australian & New Zealand exclusive distributors for Vortex Aquatic Structures International, the world leader in aquatic playgrounds and urban water landscapes.…

read more

Aquatics / Attractions / Parks / Play / Recreation

 
 

Sportybots

We are the leading providers of kids fun multi-sports programs for Sport and Recreation Centres. Programs cover twelve common sports as well as Gross Motor Skill Development and suit children from as…

read more

Fitness / Play / Recreation / Sport / Wellness

 
 

Aflex Inflatables

Aflex Inflatables are the leaders for obstacle courses, pool toys, waterparks and land-based watersides and fitness runs. They are industry leaders offering the widest range of pool, lake and beach…

read more

Aquatics / Play / Waterparks

 
 

LANDER & ROGERS

Lander & Rogers' Sports Business Group is the leading sports law practice in Australia, representing over 150 national and international sporting bodies. Our clients include international…

read more

Legal

 
 

TICKETSERV

As of 2018, TicketServ operates as SeatGeek Asia Pacific Pty Limited, part of international ticketing platform SeatGeek. Click here to contact SeatGeek Asia Pacific via their entry in…

read more

Attractions / Entertainment / Events / Sport / Ticketing

 
 

Hydrocare Pool Services

Hydrocare Pool Services Pty Ltd offer 25 years of experience in aquatic industry features, products and water treatment. Hydrocare Pools has undertaken water treatment for aquatic centres and…

read more

Aquatics / Attractions / Play / Recreation / Technology

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business