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South Australia lacks appeal for domestic visitors

South Australia lacks appeal for domestic visitors
September 21, 2013

While more Australians are holiday at home, South Australian remains the least appealing mainland destination for domestic tourists.

The latest National Visitor Survey revealed more locals holidayed in South Australia in 2012/13 - up 127,000 on 2011/12 - but stayed 302,000 fewer nights.

While South Australia hosted 119,000 more overnight visitors from other States and the number of nights stayed rose by 136,000 during 2012/13, the state only received 7% of all Australian travellers.

NSW attracted 33% while Victoria and Queensland each received 24%.

Commenting on the figures, Liberal Party Leader of the Opposition in the South Australian Legislative Council and State Opposition tourism spokesperson David Ridgway stated "South Australia has it all, magnificent beaches and coastlines, rugged outback ranges, sophisticated night-life, vineyards and the Mighty Murray, but visitors are staying away."

He called for additional promotional funds for individual state regions.

However, South Australian Tourism Minister Leon Bignell said almost 50% of domestic tourism expenditure was being generated within regional areas and SA Tourism Commission's Best Backyard campaign, was "paying dividends".

16th July 2012 - TRC TOURISM GETS $1 MILLION TO IMPROVE VISITOR EXPERIENCES IN NATIONAL LANDSCAPES 

28th May 2012 - BACKING FOR CREATIVE FESTIVALS IN REGIONAL AUSTRALIA

7th November 2011 - WETLANDS ECOTOURISM PROJECT OPENS NEW OPPORTUNITIES FOR FLEURIEU REGION

3rd November 2011 - AUSTRALIAN FESTIVALS RECEIVE FUNDING BOOST 


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We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

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