Principal Consultant Simon Weatherill has spent the last 20 years developing the world renowned Melbourne Sports Hub, as former Chief Executive Officer of the State Sports Centres Trust…read more
Malaysia’s Genting to open Chinese ski resort
Malaysia's Genting Group, operators of Resorts World Genting and Singapore's Resorts World Sentosa, is set to open its first ski resort in China in December.
Located in Hebei, a three-hour drive from Beijing, Genting Resort-Secret Garden will see over 80 ski runs in a 1,200 Kilometre2 space.
The resort will include hotels, an amusement park, shops, restaurants and a 3,000 seat capacity convention centre. The development is also supported by a nearby military airport being converted for civilian use and a high-speed rail link to the Chinese capital.
The US$10 billion dollar project's main investor is Lim Chee Wah, VXL Capital Group Executive Chairman, son of the late founder of the Genting Group.
Lim expects the resort to attract mainly Chinese visitors but its transport connections are expected ing to draw visitors from Russia and Southeast Asia, stating "(in) the initial years, we're looking at about 80,000 (visitors, growing) to about 1.2 to 1.5 million visitations a year.
"China's ski market is in its infancy compared to the US - US numbers dwarf China by 20, 30 times, (so), from that standpoint, we see a lot of growth potential."
China's Ski Association estimates that the country will have 20 million skiiers by 2014 but with skiing still new and niche to the Chinese, and expected to remain so for some time, the resort is expecting non-skiiers to make up the bulk of its revenue.
Across China, new ski resorts are offering much more than snow sport.
As Axis Leisure Management President Justin Downes explains "the amount of people who visit ski resorts is about five million per year across the country but probably less than 50% of those are actually skiing.
"The Chinese like to travel with their grandchildren, their friends, their family. They don't want to ski."
However, the growing market has attracted many new players like Club Med which plans to have five ski villages in China by 2015, and China's Wanda Group which is building a resort near the North Korean border
Downes adds "given that the ski market in Europe and North America is flattening or declining, (developers) are looking for opportunities to invest. Companies like Vale Resort for example, large US developer and operator of destination ski resorts, they're looking for the right opportunities to strengthen their global markets."
23rd August 2012 - Starwood unveils first dual-branded ski resort complex in China
14th December 2011 - Japan ski-resort revival led by Australian operator
17th August 2011 - Sports Source Asia 2011 to present unrivalled sport product platform
22nd November 2010 - Resorts World Sentosa Performance Boost
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
The Fitness Generation is now part of NovoFit - see www.ausleisure.com.au/suppliers/novofit/read more
The P.A. People is a specialist integrator and contractor in sound reinforcement, audio visual systems, performance lighting and production communications. Over its almost 50 year history the company…read more
Polin was founded in Istanbul in 1976, and has since grown into a leading company in the waterparks industry. Today Polin is one of the world leaders in the design, production, and installation of…read more
JonasLeisure offers a complete range of leading leisure and recreation software brands – envibe, Centaman, Gladstone Health & Leisure, The Retention People, Nutrition Complete and…read more
Summit Fitness Equipment is now part of NovoFit - see www.ausleisure.com.au/suppliers/novofit/read more
TicketSearch is focused on providing businesses, organisations, and venues with affordable, efficient, and powerful self-managed ticketing solutions. The organisation has offices in Australia, New…read more
Perfect Gym Solutions is a software as a service (SaaS) solution purpose-built to service the fitness industry, with over 1000 clients servicing over 2 million gym members across 40 countries making…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!