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Make Summer Unstoppable sees venues play a part in keeping New Zealanders safe

Make Summer Unstoppable sees venues play a part in keeping New Zealanders safe
January 19, 2021

With every event and venue in New Zealand seen as having a part to play in keeping New Zealand’s population safe through summer, Dr Ashley Bloomfield’s pre-Christmas COVID-19 announcement has reinforced public health messages - wash your hands, scan QR codes, turn Bluetooth - seen as key to reducing risks during the pandemic.

Dr Bloomfield, New Zealand’s Director-General of Health and the public face of the country's battle against Coronavirus, teamed up with an Auckland DJ and producer Macsen on a COVID-19 health announcement, running through a checklist to “make summer unstoppable”.

Dr Bloomfield's video is backed by digital collateral and support with events and businesses able to order a range of free, printed collateral including posters, floor decals and stickers as well as a COVID-19 Tracer booklet.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Macsen (@macsenbeats)

The video proved popular when it was played at Gisborne’s Rhythm and Vines festival over the Christmas period.

As advised by the Entertainment Venues Association of New Zealand (EVANZ), operators can maximise the impact of the advertising campaign.

Click here to access the latest messaging, digital collateral and support via the Google drive link.

This includes the following additions:

• Way-finder signs for festivals, events and concerts
• A-frame style table toppers
• Checklists for events and businesses

Click here to order a range of free, printed collateral from posters, floor decals and stickers as well as the COVID-19 Tracer booklet.

Materials include an Event Activation Toolkit for use at live events ranging from small to large. The toolkit includes step by step instructions and resources for five interactive event activation ideas that organisers can use to engage with attendees at live events.

Click here to download a copy.

Click here to access a range of orderable hard copy collateral including stickers, table talkers and posters.

For more information go to www.covid19.govt.nz/everyday-life/make-summer-unstoppable/

Related Articles

15th January 2021 - LiveFit looks to present New Zealand’s largest health, fitness and wellness event

22nd December 2020 - New statistics show importance of tourism to New Zealand’s recovery

11th December 2020 - EVANZ looks back on challenges of 2020

1st December 2020 - BEIA Showcase brings together over 420 event organisers and suppliers from across New Zealand

26th November 2020 - New Zealand business events industry to reunite for BE Reconnected in Auckland

20th November 2020 - New Zealand Tourism Minister sets goals to attract ‘high-net-worth’ visitors

16th November 2020 - EVANZ counts down to 2020 conference

13th November 2020 - New Zealand Foreign Minister rules out opening border as video highlights Coronavirus impact on tourism

7th October 2020 - Analysis shows New Zealand tourism industry reeling from COVID-19 crisis

4th October 2020 - EVANZ Chairman seconded to Americas Cup Events Limited

28th September 2020 - Entertainment Technology New Zealand backs global #WeMakeEvents campaign

28th September 2020 - New Zealand welcomes return of international sporting events

10th September 2020 - Entertainment and events industry leaders say New Zealand Government is letting the sector ‘slowly die’

2nd September 2020 - Dunedin-based Ticket Rocket enters receivership

25th August 2020 - Fearing that ‘venues will close’ EVANZ calls for greater consideration of mass gathering restrictions

11th August 2020 - Creative New Zealand releases guidance to help councils support local arts

2nd July 2020 - New Zealand Government launches new fund to back domestic events

3rd June 2020 - New Zealand Government moves to eliminate Coronavirus restrictions


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