AusLeisure

Incrementum Advisory Group have announced the appointment of James Green to the newly created role of General Manager - Consumer.

Green joins the Melbourne-based consultancy after several years of experience working with the Richmond Football Club, Melbourne Storm, Melbourne Football Club and most recently, global sport and entertainment company - Octagon.

Noting that, across his various roles, Green has been involved with many of the biggest and most successful consumer programs in Australian sport, Incrementum Advisory Group Director Cain Liddle stated “expanding our consumer services to our many elite sporting clients has been a key priority for us for some time and we are extremely happy to have secured the services of James to support in this expansion.

“Our methodology at Incrementum Advisory Group is very much about diagnosing opportunities and issues and working with our clients on the development of strategies to capitalise on these opportunities.

“But, the most unique part of our services is the heavy support through execution, using our many years of experience, to give the strategy the very best chance of success.

“We feel James is very well placed to support in this execution and help us continue to grow this pillar of our business”

Stepping into the new role, Green (pictured) commented “I have watched on with interest as Incrementum Advisory Group has grown over the last few years.

“The expansive blue-chip Australian sporting client list made this role very attractive to me and I am looking forward to using my localised experiences from a number of elite sporting clubs combined with my global consultancy experience with Octagon, to expand our consumer services to our existing and future clients”

Green’s first project will be to lead Incrementum Advisory Group’s partnership with Melbourne City Football Club, one of the City Football Groups most successful clubs.

Incrementum Advisory Group and Melbourne City recently agreed a three-year contract which will see Incrementum implement the full suite of consumer services to grow membership, improve member experiences and, ultimately, deliver increased consumer revenues to the Club.

Incrementum Advisory Group have also supported the Brisbane Broncos, North Melbourne Football Club, Adelaide Football Club, Perth Scorchers, Western Bulldogs and Brisbane Lions with their significant consumer growth over the past few seasons.

For more information, email: service@incrementumadvisory.com.au

Related Articles

21st May 2025 - Sport strategy consultation focusses on Brisbane 2032 legacy

12th February 2025 - Melbourne City and Federation University partner to launch new sports course

14th January 2025 - Community consultation sought for new Playford sports facility

24th October 2024 - Partnership sees launch of Tasmanian Academy of Leadership and Sport

3rd May 2024 - World Gym renews Brisbane Broncos partnership

22nd April 2024 - Melbourne City Football Club partners with Corrections Victoria

25th September 2023 - Calls for changes over AFL Grand Final ticket allocations as Collingwood and Brisbane Lions fans miss out

19th July 2023 - Sam Graham named Chief Operating Officer of the Brisbane Lions

8th April 2023 - Former Melbourne City FC Chief Executive Scott Munn named Chief Football Officer at England’s Tottenham Hotspur

12th October 2022 - Melbourne City FC men’s and women’s players to benefit from eo sport technology

4th October 2022 - Cain Liddle launches website introducing the Incrementum Advisory Group’s consultancy services

9th November 2017 - Carlton Football Club appoint Cain Liddle as new Chief Executive

---

Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.