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Hello Kitty Land Tokyo launches its partial reopening with entertaining and instructive video

Hello Kitty Land Tokyo launches its partial reopening with entertaining and instructive video
July 30, 2020

Coinciding with the partial reopening of their theme park, Hello Kitty Land Tokyo, also known as Sanrio Puroland has launched an entertaining and informative video to support the communication with its fans and guests. 

The animated fun video, which can be viewed with subtitles in English, explains Sanrio Puroland's "8 asks to make everyone happy" which all visitors need to be aware of to ensure that everyone can enjoy their time at Hello Kitty Land Tokyo.

During the 3-minute video Hello Kitty, My Melody and other much-loved Sanrio characters playfully demonstrate the "8 asks" visitors need to be aware of, e.g. that masks are obligatory at all times in the theme park and that necessary social distancing is helped through clear floor markings. The Sanrio characters do not only demonstrate how to follow the safety guidelines but also help explain the current admission system.

For the time being Sanrio Puroland is limiting the number of entries per day to give its guests space and allow for stress-free social distancing. Prior to buying the admission ticket visitors will go through an online draw - currently only available in Japanese -  to verify that they will have a slot on the chosen day. In case that the draw turned out negative it would be necessary to postpone the visit to a later time.

Yuya Makizato of Sanrio Entertainment Co. Ltd., the Hello Kitty Land Tokyo operator advises "we wanted to bring a smile on our fans and visitors' faces when they watch the video to inform about our current admission system and special safety guidelines.

"We feel that it is important that we inform everyone about the '8 asks to make everyone happy' and that we do this in a warm and friendly way, meaning in true Sanrio Puroland style."

Image: Hello Kitty Land Tokyo launches its partial reopening with an entertaining video courtesy of Sanrio Entertainment Co. Ltd

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31st July 2020 - Merlin Entertainments Group’s Sydney attractions offer frontline workers free entry in August

14th July 2020 - IAAPA outlines COVID-19 safety protocols for parks and guests as attractions reopen  

6th July 2020 - Singapore’s Marina Bay Sands reopens attractions with enhanced hygiene and safe-distancing protocols

24th June 2020 - Funlab reopens Strike Bowling and Holey Moley attractions

23rd June 2020 - Outback tourism attractions to share in $3 million of funding

27th May 2020 - AALARA releases guide for the reopening of Australia’s attractions industry

29th April 2020 - AALARA updates members on attractions sector challenges

19th April 2020 - IAAPA shares insights from industry leaders on how Asia-Pacific Attractions have adapted to COVID-19

11th April 2020 - Tokyo attractions extend closure again due to COVID-19

23rd March 2020 - Japanese theme parks and attractions commence reopening after Coronavirus closures


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