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Griffith Institute for Tourism backs Myanmar project

Griffith Institute for Tourism backs Myanmar project
February 20, 2014

The new Griffith Institute for Tourism's commitment to international outreach activity has been underlined in its support for a volunteer role in Myanmar.

Griffith Institute for Tourism (GIFT) is involved in the selection and mentoring of a young Australian volunteer for a 12-month role contributing to the development of responsible tourism in Myanmar.

The volunteer will help build institutional capacity in effective and sustainable tourism development and assist in the implementation of the Myanmar Tourism Master Plan.

GIFT adjunct Professor Steve Noakes explained "the tasks will include helping public and private sector tourism personnel to understand generally-accepted international tourism terms and concepts.

"They will also help guide the implementation of the Master Plan and work on improving 'English for Tourism' language and IT skills among tourism staff based in Myanmar."

Professor Steve Noakes is leading GIFT's engagement in this example of international outreach activity.

Inaugural GIFT Director, Professor Susanne Becken, stated that Myanmar is opening up as a South-East Asian tourism destination, adding "if Myanmar continues implementing economic, political, and social reforms, international visitor arrivals are forecast to rise from 2.04 million in 2013 to as high as 7.5 million in 2020."

In 2013, the Government of Myanmar, with the support of the Asian Development Bank (ADB) and the Government of Norway, released the Tourism Master Plan 2013-2020.

Professor Becken added "the plan outlines 38 development projects valued at nearly a half billion dollars and aimed at increasing Myanmar's tourism competitiveness, protecting environmentally-important areas, and safeguarding ethnic communities."

The Australian volunteer will participate in a Responsible Tourism and Hospitality Management Advisor assignment attached to the Ministry of Hotels and Tourism in Yangon.

Funding for the youth ambassador placement is provided by the Australian Volunteers for International Development program, an Australian Government initiative.

Candidates should have a degree in tourism, tourism management, hospitality or a related area and have at least three years of professional work experience in the tourism or hospitality sector.

Professor Becken concluded "GIFT's support for this project recognises the key location of Griffith University in the AsiaPacific, and how we can contribute to deepening engagement with the region.

"It also confirms Griffith University's reputation as one of Australia's most Asian-engaged universities."

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20th March 2013 - TOURISM AND SUSTAINABILITY EXPERTS HIGHLIGHT NEED TO ADDRESS ASIA’S LOOMING WATER CRISIS

25th January 2013 - MYANMAR STRUGGLES TO COPE WITH RISING VISITOR NUMBERS


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