Perfect Gym Solutions is a software as a service (SaaS) solution purpose-built to service the fitness industry, with over 1000 clients servicing over 2 million gym members across 40 countries making…read more
Dubai Tourism looks to develop live entertainment industry
Dubai’s Department of Tourism & Commerce Marketing (Dubai Tourism) has launched a sponsorship scheme aimed at ticketed events to help drive the live entertainment industry in the city.
The move is designed to provide incentives for organisers considering holding events in Dubai, which has seen an increase of over 100,000 ticket sales from last year and 25 additional events in the first quarter of 2019.
The initiative will work in conjunction with Dubai Tourism’s ticketing and permits services to streamline management and coordination of event licensing activities and provide greater operational efficiency.
Dubai Tourism Director General, Helal Saeed Almarri told Arabian Business “the sponsorship scheme forms part of our commitment to retain the city’s status as a leading global event destination and has been designed to build on this momentum and act as a catalyst for the local events industry.
“This has been further fuelled by our cross-industry public and private sector partnerships, which serve as a crucial component in helping us identify and pursue opportunities to further empower local event organisers as we set the stage to welcome audiences from around the world.”
The sponsorship scheme, which will directly support leisure event organisers, will take effect for events being held from 1st May through an online application process.
The announcement follows Dubai Tourism’s launch of its B2B Attractions Marketplace for improved ticketing and CRM capabilities last month.
Ahmed Al Khaja, Chief Executive of Dubai Festivals and Retail Establishment, added “Dubai’s events sector is continuing to grow at an impressive rate, with its sustainable and engaging offerings playing a vital role in growing our tourism numbers and driving the city’s competitiveness for global audiences.
“The dedicated incentivisation scheme will aim to further position Dubai as a major player in the sector by providing additional support for event organisers across the city, and attracting prominent event organisers and international initiatives.”
Dubai’s new Coca-Cola Arena is set to open in June.
Image: Events planned for Dubai’s new Coca-Cola Arena.
8th April 2019 - Dubai Arena secures 10-year naming rights deal with Coca-Cola
5th April 2019 - New Dubai Arena to be ‘game changer’ for UAE
22nd March 2019 - Dubai to launch arts and sport Walk of Fame
22nd January 2019 - Dubai Frame celebrates one million visitors in first year
16th January 2019 - Dubai Parks and Resorts attracts almost 2.8 million visits in 2018
6th November 2018 - Dubai Arena on schedule to open in 2019
1st October 2018 - Populous expands global footprint with Dubai office opening
3rd September 2018 - Dubai Safari to reopen under Meraas management
20th August 2018 - World’s largest mall to offer multiple and high technology leisure options
29th May 2018 - Dubai spends US$42.5 billion on mega projects ahead of Expo 2020
18th April 2018 - Dubai announces plans to develop dedicated eSports stadium
20th December 2017 - Work starts on Dubai 2020 Expo pavilion centrepiece
5th February 2015 - Dubai Tourism and Emirates Airline launch US$20 million campaign
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
Talk To Us For Independent Advice & Specialised Services We're business people, not sales reps IP HUB is one of Australia’s leading advisors on telecoms for both small businesses and…read more
Since 1989 Elite Pool Covers have designed and manufactured an extensive range of high quality affordable manual,semi-automatic and fully-automatic pool cover systems for the harsh Australian…read more
Les Mills Asia Pacific Les Mills Asia Pacific (LMAP) have been setting the benchmark for providing professional fitness solutions across Australia and South East Asia since 1996. Our world renowned…read more
HTS Group Ltd provides a complete design, system integration, installation and maintenance package to the transportation, traffic engineering, parking and sports timing industries in New Zealand,…read more
Principal Consultant Simon Weatherill has spent the last 20 years developing the world renowned Melbourne Sports Hub, as former Chief Executive Officer of the State Sports Centres Trust…read more
Digonex is a leading provider of customised dynamic pricing solutions to clients in arts and entertainment, sport, attractions, cultural institutions and retail sectors. Digonex’s technology is…read more
revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!