Latest News

Back to Latest News back

 

ClassPass announces plans for aggressive global expansion

ClassPass announces plans for aggressive global expansion
June 1, 2018

Fitness sharing platform ClassPass has announced it will be expanding its global presence by launching in nine new countries by the end of 2018.

Giving users access to thousands of boutique fitness classes in the USA, Canada and Australia, the US-based company’s immediate focus includes servicing cities across Asia while increasing the density of studio offerings in its existing markets.

Explaining the expansion, ClassPass Chief Executive Fritz Lanman stated “ClassPass is already the leading fitness aggregator in the US, and we have yet to find a city where ClassPass does not work.

“We are excited to accelerate our footprint both domestically and internationally with the goal of more than doubling our network size and establishing a major global presence. Chloe joining the team is a critical piece in implementing the infrastructure and team on the ground in order to accomplish these ambitious goals.”

To drive this global growth strategy, ClassPass has hired Chloe Ross as its new Vice President - International.

Ross joins ClassPass with nearly two decades of strategy and operating experience across the technology, policy and corporate sectors, including international strategy at Microsoft and developing policy in the UK Prime Minister’s Strategy Unit.

Having also headed the SaaS eCommerce platform, she brings extensive B2B marketplace knowledge and an entrepreneurial spirit that are inherent to the ClassPass culture.

Ross will be based out of the ClassPass London office.

Looking forward to her role, Ross advised “I look forward to joining the ClassPass team at this inflection point of hypergrowth.

“ClassPass has the team, product, partners and technology to be the global leader in the fitness space, and I’m excited to be part of the ride as we expand into new territories.”

Founded in 2013, ClassPass has over 9,000 partners in 50 cities worldwide, connects members to a variety of fitness experiences, including yoga, cycling, Pilates, barre, running, strength training, dance and sports.

The company recently unveiled a new at-home workout program called ClassPass Live, letting users stream classes from the comfort of their own home and has also announced a corporate membership program that allows companies to customise their benefits packages with ClassPass services. 

Image courtesy of ClassPass.

12th March 2018 - AUSTRALIAN FITNESS INDUSTRY REVENUES TO GROW TO $2.4 BILLION BY 2022/23 

3rd April 2017 - GOOGLE LAUNCHES NEW BOOKING SERVICE FOR FITNESS CLASSES

30th March 2017 - MINDBODY ADDS LYMBER DYNAMIC PRICING ENGINE TO ITS PRODUCT PLATFORM 

14th February 2017 - MINDBODY WINS 2017 BIG INNOVATION AWARD FOR BRANDED APP SOLUTION

14th November 2016 - MINDBODY NAMED OFFICIAL BUSINESS SOFTWARE SPONSOR BY THE IDEA HEALTH & FITNESS ASSOCIATION

1st November 2016 - CLASSPASS RECORDS INCREMENTAL GROWTH ON ONE YEAR AUSTRALIAN ANNIVERSARY 

12th October 2016 - AIRACTIVE PARTNERS WITH THE MELBOURNE BUSINESS SCHOOL TO DEVELOP YIELD MANAGEMENT SYSTEM 

23rd September 2016 - KFIT EXITS AUSTRALIAN MARKET

30th April 2016 - MINDBODY APP WINS 2016 WEBBY AWARD AND WEBBY PEOPLE’S VOICE AWARD 

29th October 2015 - CLASSPASS LAUNCHES MONTHLY FITNESS MEMBERSHIP SERVICE IN AUSTRALIA

16th July 2014 - 24/7 GYMS TO DRIVE FITNESS INDUSTRY REVENUES DOWN 


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Jonas Leisure

Jonas Software operates over 110 independently managed software brands around the world, providing them with the strategic guidance and financial security required to be leaders in their respective…

read more

Aquatics / Billing / Fitness / Recreation / Sport

 
 

TICKETSERV

As of 2018, TicketServ operates as SeatGeek Asia Pacific Pty Limited, part of international ticketing platform SeatGeek. Click here to contact SeatGeek Asia Pacific via their entry in…

read more

Attractions / Entertainment / Events / Sport / Ticketing

 
 

WATERPLAY Solutions Corp

Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…

read more

Aquatics / Attractions / Play / Recreation / Waterparks

 
 

AUSTRALIAN WATERSLIDES AND LEISURE

A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…

read more

Aquatics / Attractions / Play / Waterparks

 
 

Ausfit

Ausfit began in 1992, providing software services to the health and fitness sector including ClubWise, a fully hosted web-based product which combines state of the art club management software,…

read more

Billing / Finance / Fitness / Technology

 
 

@leisure Planners

@leisure is a team of experienced leisure, aquatic and sports facility managers and planners, with market modelling, sports management, recreation planning, business and GIS qualifications. We have…

read more

Consultants

 
 

TPEC Pool Enclosures

TPEC Pool Enclosures provide a large range of premium commercial and residential retractable swimming pool, spa and terrace enclosures throughout Australia, servicing residential, local government…

read more

Aquatics / Design / Recreation / Venues

 
 

Pico Play

Pico Play is a global leader in the planning, design, development and construction of world-class themed attractions and entertainment that deliver extraordinary and memorable experiences to millions…

read more

Attractions / Consultants / Design / Recreation / Tourism

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business