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Chinese visitors block book BridgeClimb Sydney

July 16, 2013

A Chinese health company has rewarded 3,000 of its best sales staff with a trip to Sydney, booking out BridgeClimb Sydney over four consecutive days.

The Sydney Morning Herald has reported that, since Saturday, BridgeClimb has been working on "super capacity mode" to fulfil its biggest ever single corporate booking, dispatching groups of 40 every 15 minutes over the Bridge.

With numbers of Chinese tourists to NSW already at record levels, The Perfect China company arranged exclusive use of the Sydney Harbour Bridge for four days to reward its highest-performing employees as part of a large scale incentive event.

Perfect China's Sydney convention and incentive visit is believed to be pouring an estimated $22 million into Sydney and is the latest in a series of large-scale Chinese corporate events secured by Business Events Sydney, partnered with Destinations NSW.

Destination NSW Chief Executive Sandra Chipchase told the Sydney Morning Herald that the influx of Chinese business tourists bolstered its efforts to double the value of inbound tourism from China, stating "in the year ending March, more than 383,500 Chinese people came to our state, spending over $1.3 billion."

Recognising this growth, BridgeClimb Sydney has recently introduced its Mandarin Climb, with Mandarin-speaking climb leaders guiding Chinese visitors.

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