AusLeisure

Melbourne-based management software company Roller has been making a success of providing digital solutions for the leisure industry offering technology including ticketing, booking systems, electronic data management, website design and apps for clients in Australia, New Zealand, Singapore, Indonesia and the USA.

In business for five years, Roller offers purpose built solutions for attractions, amusement and recreation operators that includes online ticketing with custom branded ticketing pages and multiple ticket types that are mobile friendly and accessible all from client’s websites and social media pages

Explaining that its technology makes “customers' experience a great one from the very start, with a beautiful and easy-to-use booking experience”, Roller also enables users to up-sell to your customers before their arrival with 'Add On' functionality allowing you the sale of reserved areas, vouchers, merchandise and more from within the booking process.

Leanne Salmon, General Manager at Adventure Park, Victoria's largest theme park, describes her experience with Roller as “outstanding”, adding “Roller's system has solved so many problems that we used to endure on a daily basis, saving us countless dollars.

“Not only is the system easy to use, it is built with the newest technology, allowing us to grow as a business, taking advantage of mobile, social and RFID.

“They are constantly releasing innovative features that keep us excited and allow us to think outside the box.

“I couldn't recommend the service highly enough ... this is the next generation in amusement park ticketing and bookings."

Roller Software has proved popular at Adventure Park, Geelong.

Roller’s next generation entry management offers the ability to:

• Take payment for ticket sales at the gates directly through the app with only a few clicks
• Up-sell customers by having full visibility on additional extras such as reserved areas, vouchers and merchandise
• Capture customer information for future marketing campaigns and track return visits
• Send payment receipts via email without the need to print
• Scan tickets straight from your customer's mobile phones and printed tickets
• Available on any device allowing ticket validation from ticket gates, tablets and phones
• Get to know your customers with powerful data collection tools and social media integrations
• Have full visibility on the number of customers in your venue with our real-time dashboards and analytics

Roller also offers customisable point-of-sale (POS) technology, easy issue season passes that link with photography and customer data capture to enable the issuing of printed cards or RFID wristbands, the easy management of group bookings and functions and advanced analytics and reporting.

The technology also includes a purpose built ‘Inbox’ system, which streamlines the process for managing inquiries and the ability to create and publish promotions in a matter of minutes.

Roller will be presenting as part of a panel ‘Creating an Effective Amusement Business Website’ at the upcoming 2016 Australian Amusement, Leisure and Recreation Association (AALARA) annual conference in Sydney.

Roller are also currently redesigning AALARA’s website which is scheduled to be relaunched at the conference.

Click here to contact Roller via their entry in the Australasian Leisure Management Supplier Directory.

Click here for more information on 2016 AALARA Conference in the Australasian Leisure Management industry Calendar.

Related Articles

21st January 2016 - AALARA to stage 2016 conference at Luna Park Sydney

7th November 2014 - Adventure Park’s best jobs in high demand

11th December 2015 - Australians love theme park visits

19th November 2010 - Forget Leisure: Focus on the Experience Industry

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