Latest News

Back to Latest News back

 

Australian tourism operators supported via ATEC’s Philippines and Thailand Host programs

Australian tourism operators supported via ATEC’s Philippines and Thailand Host programs
March 31, 2025

The Australian Tourism Export Council is delivering two new training programs - the Philippines Host and Thailand Host programs - to equip Australian tourism businesses with the knowledge, cultural insights, and skills needed to deliver an unforgettable experience for inbound travellers from these destinations.

Peter Shelley, Managing Director, Australian Tourism Export Council noted "with the Philippines and Thailand emerging as key growth markets, now is the time for operators to invest in market readiness.

"These new Host programs equip businesses with the knowledge and cultural insights to create meaningful visitor experiences and capitalise on these expanding opportunities.

"Developed in collaboration with industry experts and Austrade, these Host programs provide tourism businesses with market-specific understanding that translates into the real-world."

Travel from these markets has rebounded post-pandemic, with visitors from the Philippines reaching 171,900, and visitors from Thailand reaching 95,100 in 2024.

There is however great potential to grow both markets further, with Tourism Research Australia forecasting that by 2029, annual visitors from the Philippines will increase by 42% and annual visitors from Thailand to increase by 47%.

Airlines are expanding routes to meet this increasing demand, with Qantas adding Brisbane-Manila flights (100,000+ seats annually), Cebu Pacific increasing Sydney and Melbourne services, and Jetstar boosting Australia-Thailand routes to 22 weekly flights, including new Brisbane and Perth connections.

ATEC also delivers the Tourism Training Hub and the recently released Vietnam Host program.

Australian tourism operators can register for the Philippines and Thailand Host Programs via the ATEC Tourism Training Hub

Related Articles

24th March 2025 - ATEC commences dynamic trade mission to revitalise ties with China

18th March 2025 - ATEC urges election commitment to support tourism recovery

6th December 2024 - ATEC welcomes 2025 board and highlights its year of growth

29th October 2024 - Gold Coast tourism offerings showcased during ATEC Meeting Place 2024

11th October 2024 - ATEC releases program highlights for Meeting Place 2024

8th August 2024 - ATEC survey highlights vital role of Working Holiday Maker visa holders in Australia’s tourism success

16th June 2024 - ATEC flags Australia’s export tourism recovery as slow but steady

15th May 2024 - ATEC welcomes Federal Government budget funding commitment to export tourism 

11th May 2024 - ATEC highlights Australia’s tourism marketing costs are climbing

17th February 2024 - ATEC highlights China visitor recovery slower than expected for Lunar New Year   

10th November 2023 - ATEC recognises tourism industry excellence at 2023 Awards and Graduation ceremony 

1st November 2023 - ATEC highlights GenAI as tourism’s biggest revolution

15th October 2023 - South Australia to host ATEC export tourism marketplace

19th September 2023 - ATEC tourism tutorial to refresh knowledge on Chinese market

9th September 2023 - ATEC launches an array of new market focused Host programs

1st September 2023 - ATEC concerned about high airfares and limited capacity damaging tourism exports

14th August 2023 - ATEC partners with Destination NSW to offer tourism businesses free inbound training

11th August 2023 - ATEC welcomes Australia returning to China’s list of Approved Destination Status nations


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Chadson Engineering Pty Ltd

Australia’s leading manufacturer of horizontal and vertical media filters suited to all types of commercial pools, water playgrounds marine parks, aquaculture and zoos. They are an ideal…

read more

Aquatics / Technology / Waterparks

 
 

SLE WORLDWIDE AUSTRALIA PTY LTD

SLE Worldwide Australia is a Managing General Underwriter specialising in insuring risks in the world of Sports, Leisure and Entertainment. Be it relaxing, playing, organising or watching sports,…

read more

Insurance / Venues

 
 

Envibe

With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology

 
 

Pico Play

Pico Play is a global leader in the planning, design, development and construction of world-class themed attractions and entertainment that deliver extraordinary and memorable experiences to millions…

read more

Attractions / Consultants / Design / Recreation / Tourism

 
 

METRA Australia

With industry leading solutions in design and durability you can improve your facilities with our access control operations, payment systems and flexible personal locker storage solutions. Your…

read more

Aquatics / Attractions / Fitness / Recreation / Security

 
 

BioLab Australia Pty Ltd

BioGuard is Australia and New Zealand’s most trusted supplier of premium, innovative and affordable commercial water treatment systems and chemicals. BioGuard offers a comprehensive range of…

read more

Aquatics / Technology / Waterparks

 
 

Gladstone MRM

Gladstone Health & Leisure (Gladstone MRM Pty Ltd Australia) is a leading supplier of leisure management and fitness software and is endorsed by leading health and fitness professionals and…

read more

Access / Billing / Fitness / Technology / Venues

 
 

Aussie Strength

Commercial gym equipment supplier Aussie Strength was wound up at the end of 2022.    .aussie p { padding:20px; }

read more

Fitness / Technology / Wellness

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business