Latest News

Back to Latest News back

 

Anytime Fitness looks to open up to 500 franchises in China by 2020

Anytime Fitness looks to open up to 500 franchises in China by 2020
July 5, 2017

Having been granted a licence to franchise across China, international fitness group Anytime Fitness is aiming to open up to 500 gyms in the country by 2020.

Since opening its first gym in China in 2014, the franchise group currently has eight gyms operating and a further 20 agreements signed.

Now, the group’s master franchisee for China, Maurice Levine, who also owns the rights for Singapore, Malaysia, and the Philippines, is eager to provide Chinese people access to 24-hour fitness opportunities anticipating the opening of between 300 and 500 gyms in China in the next two-and-a-half-years. It opened its first gym in the country in 2014.

Commenting on the planned expansion Anytime Fitness President and co-founder Dave Mortensen (pictured) explains “with more than 3,500 gyms serving nearly three million members on five continents, we are confident our business model paired with the China capacity, will prosper thousands of gyms.”

Currently, less than 1% of China’s population of 1.3 billion people are members of a gym.

Explaining a strategy to build a culture of fitness, which includes creating a ‘wellness university’ in Shanghai for career development and certifications of personal trainers, Levine adds “our goal is to bring fitness to the Asian community and support people on their journey to get to a healthier place.

“While the atmosphere and amenities are upscale, the gym is inviting, unintimidating and priced right. It brings a much-needed service to the community. It’s accessible, affordable, provides supportive coaching and is a great place for community members to get to know each other while achieving their fitness goals.”

29th June 2017 - ASIA’S LEADING FITNESS TRADE SHOW GROWS BY 30%

20th February 2017 - ADVERTISING WATCHDOG FINDS ANYTIME FITNESS CAMPAIGN BREACHES STANDARDS 

11th January 2017 - ANYTIME FITNESS RUNS LARGEST EVER MEMBER ENGAGEMENT PROGRAM AND NEW YEAR ACQUISITION CAMPAIGN 

18th July 2016 - ANYTIME FITNESS RETAINS TOP PLACE ON ANNUAL TOP GLOBAL FRANCHISE LIST 

1st July 2016 - FIBO CHINA TO CREATE A BRIDGE TO CHINA’S GROWING FITNESS MARKET 

22nd May 2016 - CHINA GRAPPLES WITH RISE IN CHILDHOOD OBESITY

11th May 2016 - CHINESE SPORTS INDUSTRY TO BE WORTH MORE THAN US$460 BILLION BY END OF 2020

6th November 2015 - ANYTIME FITNESS’ GLOBAL GROWTH INCLUDES 100 GYM OPENINGS IN JAPAN 

13th August 2013 - CHINA MARKS NATIONAL FITNESS DAY AS NATIONAL SURVEY SHOWS A DECLINE IN PHYSICAL ACTIVITY AMONG YOUNG

5th November 2015 - ANYTIME FITNESS ANNOUNCES 3,000TH GLOBAL CLUB OPENING


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Centaman Entrance Control

Turnstile Entry Systems and Access Control Centaman Entrance Controls’ Award Winning Range of Access Control Systems includes tripod & triarm turnstiles, speedgates, full height…

read more

Access / Entertainment / Sport / Ticketing / Venues

 
 

Aussie Strength

We are Aussie Strength. The ultimate supplier for Commercial Gym Equipment that's built to deliver in the toughest environments. From USA-Built hardcore weight training equipment from Arsenal…

read more

Fitness / Technology / Wellness

 
 

AAC ID SOLUTIONS

AAC ID Solutions is a leading supplier of identification access wristbands, barcoded wristband tickets, lanyards, membership products and RFID solutions for events and venues, working with thousands…

read more

Access / Marketing / Safety / Ticketing

 
 

Fitness On Demand

Fitness On Demand™ is a market-leading developer of virtual group fitness products. Our innovative video delivery systems offer robust content and a simple-to-use, comprehensive web app. Fitness…

read more

Fitness / Technology / Wellness

 
 

Neptune Benson

Neptune Benson is a manufacturer of high quality water filtration and disinfection products for the recreational, industrial, and municipal water markets. With more than 20,000 installations…

read more

Aquatics / Design / Recreation

 
 

THE FITNESS GENERATION

The Fitness Generation is now part of NovoFit - see www.ausleisure.com.au/suppliers/novofit/

read more

Fitness / Technology / Wellness

 
 

AlphaFit

AUSTRALIAN MADE. BUILT NOT BOUGHT. AlphaFit is a 100% Australian owned family company manufacturing gear specifically for the strength and conditioning, functional fitness and high-performance…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

SUNBATHER

Solar Pool Heating & Swimming Pool Covers since 1974. Sunbather offer an Australian made product which undergoes continual development to enable you to trust in the Sunbather brand. We deliver a…

read more

Aquatics / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business