AusLeisure

International fitness brand Gold's Gym is heading into 2020 following a milestone year of expansion, finishing 2019 with a record-setting 35 club openings worldwide in the year and 22 USA-based franchise agreements finalised.

Commenting on the success, Gold's Gym President and Chief Executive, Adam Zeitsiff stated "this past year of success serves as proof that the Gold's Gym franchise opportunity is more attractive than ever as an investment in the fitness industry.

"Our continued franchise development achievements from 2019 have set the stage for what we anticipate will be another impressive year of growth on a global scale. With our signature programming we're providing on a global scale, I look forward to what this new year will bring as we continue our focus on delivering the Gold's Gym experience to our members."

The brand's noteworthy expansion highlights from 2019 included:

• International grand openings spanning Japan (nine new gyms), India (eight new gyms), Saudi Arabia (five new gyms), Egypt (four new gyms), Russia (two new gyms), Turkey and Armenia (a single new gym for each)
• New international master license agreements for Iraq (five units), Australia (30 units) and New Zealand (10 units)
• New domestic franchise agreements for North Carolina (eight agreements), Tennessee (five agreements), Southern California (four agreements), South Carolina (two agreements), Michigan, Georgia and Texas.

Also throughout 2019, Gold's Gym worked to consolidate and optimise brand ownership through franchisee acquisition of company-owned clubs. 

This saw Gold's Gym SoCal franchise group acquiring two facilities, and Gold's Gym Tennessee acquired eight.

Craig Sherwood, Gold's Gym Chief Development Officer added "as we head into 2020, I feel we are equipped with the perfect recipe for success: the right corporate leaders, the right franchisees and the right business model.

"With some major expansion opportunities already in the works, my team and I are proud to play a role in continuing to grow this brand 55 years beyond its inception." 

For details about Gold's Gym franchising opportunities go to www.franchising.goldsgym.com

Images: Gold's Gym President and Chief Executive, Adam Zeitsiff (top) and Gold's Gym Port Kennedy, Western Australia (middle and below, courtesy of Gold's Gym Port Kennedy/Facebook).

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