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YouGov tracking shows growing global interest in women’s sport

YouGov tracking shows growing global interest in women’s sport
September 15, 2023
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James Croll

With a background in adventure tourism, events management and marketing, James Croll is a regular contributor to Australasian Leisure Management and Asian Leisure Business.

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18th August 2023 - FIFA President hails ‘transformational’ Women’s World Cup

18th August 2023 - AFC set to launch Women’s Champions League for 2024/25 season

16th August 2023 - Massive interest in Matildas FIFA Women’s World Cup semi-final drives live sites across the nation

14th August 2023 - South Australian campaign urges sports fans to ‘blow the whistle’ on coercive control

28th July 2023 - adidas shares impressive imagery to mark FIFA Women’s World Cup

18th July 2023 - Research reveals FIFA Women’s World Cup to be most valuable women’s competition globally

10th July 2023 - New research highlights benefits of sponsoring women’s elite sport

3rd May 2023 - Sport SA opens Centre for Women’s Sport

28th April 2023 - YouGov Sport reveals innovative sponsorship prospecting tool

19th April 2023 - Commonwealth Games tops YouGov’s 2023 Global Sport Rankings list in Australia

22nd March 2023 - YouGov Australia survey shows sports must prioritise athlete wellbeing and grassroots investment

15th August 2022 - YouGov survey looks into how much sport Australians play versus how much they watch it

11th March 2022 - YouGov survey reveals Australian consumer’s hesitation lingers in the wake of COVID

24th January 2022 - YouGov survey reveals AFL as Australia’s most popular sport

1st May 2021 - New report suggests women’s sport delivers better sponsorship outcomes

27th October 2020 - Toyota Australia commissioned YouGov survey reveals popularity of local adventures during COVID-19


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