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Xponential Fitness reports 58% increase in revenue for 2022

Xponential Fitness reports 58% increase in revenue for 2022
April 3, 2023

USA-based Xponential Fitness has reported US$245 million in revenue in 2022 - a 58% increase on the previous year - during which it saw 511 new studio openings across its total franchised estate around the world and the sale of 1,026 franchise licenses.

Overall, Xponential - whose brands include BFT, Rumble, StretchLab, Club Pilates, CycleBar, Pure Barre, Row House, YogaSix, AKT and STRIDE Fitness - broke the billion dollar barrier with US$1.03 billion in sales system-wide.

Xponential, which gets 9% of these sales in fees, expects to open between 540 and 560 new sites during 2023.

In the fourth quarter of 2022, Xponential posted an adjusted EBITDA4 of US$22.2 million, compared to US$8.6 million in the previous year.

Commenting on the results, Xponential Fitness founder and Chief Executive, Anthony Geisler explained “during 2022, we opened a new studio approximately every 17 hours, and system-wide sales surpassed US$1 billion for the first time.

“I could not be prouder of all of our franchisees and employees for making this success possible.

"The momentum we experienced in the fourth quarter, including double-digit growth across same store sales, membership and AUVs, has continued into the new year.

"In fact, our membership base reached a new milestone of 600,000 in January. As evident by our 2023 guidance, we’re looking forward to delivering more growth and value for our stakeholders.”

Looking ahead, Geisler expects revenue in the range of US$285 million to US$295 million and adjusted EBITDA in the range of US$101 million to US$105 million this year.

In its latest investor presentation, the company highlighted longer term growth targets of 500 plus annual net new studio openings, revenue growth in the 'low- to mid-teens', EBITDA growth of 20-25% and adjusted EBITDA of 40-45%.

Images: BFT, the most recent brand to join the Xponential portfolio, opened its first studio in London in January (top) and Xponential Fitness' Anthony Geisler (below).

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17th February 2023 - BFT franchisee explains progress of her Hamilton East studio

6th December 2022 - Xponential Fitness announces Japanese master franchise agreement for Rumble and AKT brands

11th November 2022 - Xponential Fitness and Aktiv Solutions launch immersive training experiences for hotels and resorts

31st October 2022 - Club Pilates sets a goal of 100 studios across Australia and New Zealand

21st October 2022 - Xponential Fitness secures Master Franchise deal in Kuwait for its fitness brands

5th October 2022 - BFT launches new internationally accredited courses to drive coach retention and engagement

29th September 2022 - Australia’s BFT launches first UK studio

16th September 2022 - Princess Cruises and Xponential Fitness sign Exclusive License Agreement

16th August 2022 - BFT to hold their first global open day in September

2nd August 2022 - Xponential Fitness signs master franchise agreement for CycleBar to operate in Japan

16th July 2022 - BFT opens 200th studio

29th April 2022 - Xponential Fitness recognised for franchise ‘deal of the year’ with acquisitions of Rumble and BFT

19th January 2022 - Xponential Fitness appoints Glofox to support international expansion

4th December 2021 - Australian master franchisee to launch Xponential Fitness brands in New Zealand

25th November 2021 - Club Pilates expands franchised studio network across Australia

5th November 2021 - Xponential Fitness expands to operate 1,000 sites outside of North America

15th October 2021 - Body Fit Training to expand in the USA with $60 million intellectual property sale to Xponential Fitness

2nd July 2021 - Xponential Fitness files with US authorities for initial public offering

2nd May 2021 - Xponential Fitness’ StretchLab signs master franchise agreement for Australian studios

26th November 2020 - Body Fit Training announces exponential growth plan with 50 studios set to open in the next three months

29th July 2020 - Xponential’s CycleBar brand arrives in Australia with plans for 45 studios


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