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TicketServ to offer ticketing solutions across Asia Pacific

TicketServ to offer ticketing solutions across Asia Pacific
February 16, 2010

TicketServ Asia Pacific has launched a range of technologies and services that will deliver greater flexibility and ownership of the sales process and customer data.

With the internet reshaping the ticketing industry as major venues, events, and festivals change their ticket selling plans to embrace direct to consumer sales via the web, TicketServ’s technology enables greater control and reward for organisers and promoters.

The new system delivers a complete internet, mobile, e-agency and box office sales and management solution, combined with sophisticated customer relationship management (CRM), and yield management tools.

The launch follows TicketServ securing the rights as exclusive Asia Pacific distributor for the renowned SRO ticketing suite developed by TopTix Technologies. With SRO, TicketServ offers clients access to world-leading technology currently deployed and distributed to more than 700 clients, and annually transacting 10s of millions of tickets, globally.

TicketServ Managing Director, Ian English, says the company’s focus is to partner with clients across Asia Pacific to deliver industry-leading ticketing solutions and services to assist them to maximise revenue opportunities and improve their customer experience at every stage.

As English explains “TicketServ has evolved out of the emerging demand from venues and event promoters to take back control of the ticketing inventory and sales as they develop direct distribution via the internet. Clients are closely following the changes in consumer behaviours that are evolving from new technologies, devices, and social networks.

“TicketServ offers them solutions to explore these new directions, with the capacity and technological stability of a major ticketing agency. We offer them the chance to manage their own inventory and box office yield, and sell under their own brand direct to consumers, just like we’ve seen happen with airlines, hotels and other industries globally.

“The traditional ticketing agencies have done a great job of servicing major event on sales and migrating customers towards online purchasing. TicketServ’s difference is that we are not a ticket agent, nor are we about influencing the way tickets are sold – our job is to enable our clients to control sales, marketing and customer relationships via various channels as they choose. We deliver this by providing world-class systems and infrastructure supported by Microsoft Certified partnerships with TopTix and Dimension Data. Put simply, TicketServ is about Your Tickets. Our Services.”

TicketServ’s systems and infrastructure are adaptable to the smallest of venues through to the largest of outdoor festivals, events, cinemas, and major tourist attractions. Whether it’s an in-house enterprise system, a fully hosted service, or if your business has constant loads or infrequent demand peaks, TicketServ can offer the tailored solution to best service your business.

“Best of all, we are clear that they are your tickets … our job is put your brand first and support you in developing the best possible direct relationship with your customers,” says English.

TicketServ Asia Pacific is the newest distributor of the globally successful SRO suite of products developed by TopTix technologies. In mid 2009 TicketServ was appointed as exclusive distributor of SRO in the Asia Pacific region to cover sales and support of the products and, along with other distributors, continue the global market expansion for TopTix.

TicketServ Asia Pacific enters the Australasian market under leadership and management of a group of experienced industry specialists, supported by investment from a number of longstanding industry participants. Based in a Sydney and 100% Australian owned, TicketServ is committed to the delivery of the best available ticket sales and management solutions to their clients while at the same time enabling control of distribution, brand, online sales and customer interactions.

Click here to view the TicketServ's contact details and entry in the Australasian Leisure Management Supplier Directory. 


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