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Technogym ‘Let’s Move for a Better World’ campaign exceeds all expectations

Technogym ‘Let’s Move for a Better World’ campaign exceeds all expectations
April 30, 2018

Technogym has advised that the 2018 edition of its ‘Let’s Move for a Better World’ campaign has exceeded all expectations, connecting a community of over 180,000 people around the world to donate physical exercise for a good cause.

Running for its fifth year from 12th to 31st March, the worldwide social initiative to raise awareness in the fight against obesity and sedentariness is the biggest social campaign in the fitness and wellness industry, embodying Technogym’s mission to improve wellness on a global scale.

Thanks to Technogym’s ecosystem and Mywellness, gym members in fitness facilities around the world joined forces to donate their movement and promote wellness and healthy lifestyles in their local community and beyond. The more active the users were, the bigger the donation to the communities.

Thanks to the Technogym Ecosystem, a unique solution that includes connected equipment and the Mywellness cloud, users can enjoy a fully personalised wellness experience, and facilities can create challenges among their members or with other clubs.

The new 2018 edition of the campaign has allowed an increased number of operators to win and donate a piece of Technogym equipment to a not-for-profit organisation of their choice, thanks to the new awarding system that enables every facility to win by reaching predefined targets of movement performed.

In Australia, Aquafit in Campbelltown, finished in first place with the club’s members collecting more than three million MOVEs.

As winners of the challenge, the club gets to donate $10,000 worth of state-of-the-art Technogym equipment to their chosen recipient, Magdalene Catholic High School.

Kristen Green, Executive General Manager at Aquafit explained “we are thrilled to finish as the top team in Australia for the third consecutive year.

“With over 600 participants at Aquafit registered, the challenge creates a great sense of unity and fun, driven by a common purpose, and the desire to make a difference to inspire movement.”

Key statistics from the 2018 edition:

• 1,033 fitness facilities across 29 countries participated
• Over 180,000 participants tracked their exercise on Technogym equipment collecting MOVEs
• A total of 628 million MOVEs were generated
• This represents over 263 million calories burned or approximately 37,000 kilograms lost

In addition, a representative from each of the participating facilities will get the chance to take part in ‘The Let’s Move for a Better World Conference’ at the Technogym Village, in Italy from 20th to 22nd May.

The conference allows participants to share knowledge on how physical activity can provide a vital contribution to building a more sustainable society based on personal health, and to celebrate the campaign winners during the official award ceremony.

Click here to contact Technogym Australia via their entry in the Australasian Leisure Management Supplier Directory.

Image: Aquafit team members receive acknowledgement at the recent Fitness Show Sydney for their having collecting more the highest  number of MOVEs in Australia during the 2018 edition of the ‘Let’s Move for a Better World’ campaign.

20th March 2018 - TECHNOGYM CONNECTS MORE THAN 150,000 PEOPLE TO MOVE FOR A BETTER WORLD

19th January 2018 - AQUAFIT MANAGER KRISTEN GREEN TO RECEIVE IHRSA WOMAN LEADER AWARD

15th January 2018 - TECHNOGYM LET’S MOVE FOR A BETTER WORLD CAMPAIGN RETURNS IN MARCH 2018

15th December 2017 - TECHNOGYM LAUNCHES NEW PERFORMANCE TREADMILL; OPENS MELBOURNE OFFICE

23rd October 2017 - TECHNOGYM TO HOST GLOBAL WELLNESS SUMMIT IN 2018

7th October 2017 - TECHNOGYM EQUIPPED C2K CASTLE HILL PRESENTS WELLNESS CHOICES OF THE FUTURE 

14th June 2017 - TECHNOGYM INTRODUCES APPLE WATCH COMPATIBILITY 

28th April 2017 - TECHNOGYM SIGNS ON AS GOLD COAST 2018 OFFICIAL EQUIPMENT SUPPLIER

16th April 2017 - 140,000 PARTICIPANTS JOIN WITH ‘LET’S MOVE FOR A BETTER WORLD’ CAMPAIGN 

28th February 2017 - TECHNOGYM ENCOURAGED BY BIGGEST EVER LETS’S MOVE PARTICIPATION NUMBERS

4th February 2017 - TECHNOGYM INVITES PARTICIPATION IN LET’S MOVE FOR A BETTER WORLD 2017 


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Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

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