Track. Engage. Retain GreeneDesk is a suite of cloud based software solutions helping health clubs, leisure centres and swim schools to effectively track progression, improve customer engagement and…read more
Sport at the heart of Australian ‘soft diplomacy’
The launch of the Australian Sports Diplomacy Strategy 2015-18 aims to bring in a new era of partnership between the Australian Government and sporting organisations.
The Strategy aims to leverage Australia’s outstanding sports skills, facilities and knowledge to promote Australia and strengthen links with countries and communities in the region.
The strategy highlights Australia’s excellence in hosting major sporting events like the AFC Asian Cup, ICC Cricket World Cup and the upcoming Netball World Cup that generate long-term economic, diplomatic, tourism and community benefits.
The Strategy also showcases Australia's excellence in sports administration and participation, sport-for-development initiatives, high performance and training, and sport integrity.
The release of the strategy saw the announcement that the Federal Government would provide $250,000 to Netball Australia to ensure Samoa, Sri Lanka, Malawi, Uganda and Zambia can participate in the Netball World Cup in Sydney in August.
Netball played a significant role in the launch of the Strategy at Parliament House in Canberra, with Australian Government Foreign Affairs Minister Julie Bishop and Sport and Health Minister Sussan Ley in attendance.
Minister Bishop stated “the Australian Sports Diplomacy Strategy 2015-18 is a game-changing joint effort between the Government and our National Sporting Organisations to showcase our sports assets and to promote Australia across the region.
“Sport has the unique power to transcend social, cultural, religious and language barriers and bridge differences. The values of sport – competition, team work and fair play – help build trust between countries and bring people together.”
Former Australian captain Liz Ellis, a 2015 Netball World Cup ambassador, added “the sports diplomacy strategy will help unite people, communities and countries through the values of sport.
“The different elements – athletes and teams, the world class sporting venues and facilities, innovation and integrity in sport, the promotion of Australia – all show our unique sports industry expertise, people and major events capabilities on the global stage.”
Linked to the Strategy, the Australian Government will provide $1 million for the Australia Awards Fellowships – short-term exchanges for athletes, officials and administrators to visit Australia to develop skills and technical expertise, training and networking.
The Government will deploy high-profile sports ambassadors to deepen regional engagement and promote Australia as a desirable trade and investment destination.
Australia will continue to invest, through its aid program, in the Pacific Sports Partnerships initiative. This encourages participation in sport, improves health outcomes and provides mentoring and leadership opportunities, especially for Pacific women and girls.
The Netball World Cup is the pinnacle event for the sport and will be hosted in Sydney in August for the first time in 24 years.
Image shows Foreign Affairs Minister Julie Bishop and Sport and Health Minister Sussan Ley at the launch of the Australian Sports Diplomacy Strategy.
24th June 2015 - AUSTRALIA POST AGREES NETBALL WORLD CUP 2015 PARTNERSHIP
19th June 2015 - NEWLY BUILT TAURAMA AQUATIC CENTRE SET FOR PRE PACIFIC GAMES TEST
14th August 2014 - NRL LAUNCHES PACIFIC ISLANDS STRATEGY
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…read more
Hadley Australia and Series Australia Pty Ltd are the leading quality theatre chair manufacturers in the southern hemisphere. The businesses work closely with architects, interior designers and…read more
With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…read more
Turnstile Entry Systems and Access Control Centaman Entrance Controls’ Award Winning Range of Access Control Systems includes tripod & triarm turnstiles, speedgates, full height…read more
Rhinoplay offers playground equipment in Australia that is safe, durable, and most importantly fun! We specialise in creating unique indoor playgrounds for play centres and outdoor playgrounds for…read more
Trisley's Hydraulic Services P/L (THS) are a specialised pool company dealing with all aspects of the commercial swimming pool industry, including the installation and servicing from the smallest…read more
Founded in 1961, Myrtha Pools® quickly became Italy’s première swimming pool company, and has since grown into one of the world's leading swimming pool construction…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!